{"id":8008,"date":"2022-07-15T10:19:46","date_gmt":"2022-07-15T03:19:46","guid":{"rendered":"https:\/\/rentracks.com.vn\/?p=8008"},"modified":"2023-07-11T12:20:10","modified_gmt":"2023-07-11T05:20:10","slug":"thuat-ngu-affiliate-marketing","status":"publish","type":"post","link":"https:\/\/rentracks.com.vn\/en\/thuat-ngu-affiliate-marketing\/","title":{"rendered":"4 NH\u00d3M THU\u1eacT NG\u1eee AFFILIATE MARKETING PH\u1ed4 BI\u1ebeN 2023"},"content":{"rendered":"\n<p>Khi b\u1eaft \u0111\u1ea7u v\u1edbi Affiliate Marketing, ch\u1eafc h\u1eb3n \u0111\u00e3 khi\u1ebfn kh\u00f4ng \u00edt nh\u1eefng ng\u01b0\u1eddi b\u1eaft g\u1eb7p v\u00f4 s\u1ed1 thu\u1eadt ng\u1eef m\u1edbi v\u00e0 c\u1ea3m th\u1ea5y l\u00fang t\u00fang v\u1edbi nh\u1eefng thu\u1eadt ng\u1eef \u0111\u00f3. C\u00e1c thu\u1eadt ng\u1eef d\u1ec5 hi\u1ec3u \u0111\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi ti\u1ebfp th\u1ecb Marketing k\u1ef3 c\u1ef1u nh\u01b0ng c\u00f3 th\u1ec3 kh\u00f3 h\u01a1n \u0111\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi m\u1edbi l\u00e0m quen v\u1edbi s\u00e2n ch\u01a1i n\u00e0y. \u0110\u1ec3 gi\u00fap c\u00e1c b\u1ea1n tho\u00e1t kh\u1ecfi s\u1ef1 m\u00f4ng lung \u0111\u00f3, h\u00e3y \u0111\u1ec3 Rentracks gi\u1ea3i \u0111\u00e1p chi ti\u1ebft c\u00e1c nh\u00f3m thu\u1eadt ng\u1eef Affiliate Marketing trong b\u00e0i vi\u1ebft n\u00e0y nh\u00e9!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>1. Nh\u00f3m m\u00f4 h\u00ecnh Affiliate Marketing&nbsp;<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Cost Per Action (CPA)<\/strong> <\/h3>\n\n\n\n<p>L\u00e0 chi ph\u00ed cho m\u1ed9t h\u00e0nh \u0111\u1ed9ng c\u1ee5 th\u1ec3 do kh\u00e1ch truy c\u1eadp th\u1ef1c hi\u1ec7n. Thu\u1eadt ng\u1eef n\u00e0y ph\u1ed5 bi\u1ebfn trong Affiliate Marketing v\u00e0 \u0111\u01b0\u1ee3c xem l\u00e0 m\u00f4 h\u00ecnh t\u00ednh ph\u00ed qu\u1ea3ng c\u00e1o t\u1ed1i \u01b0u v\u00e0 an to\u00e0n nh\u1ea5t hi\u1ec7n nay \u0111\u01b0\u1ee3c d\u1ef1a tr\u00ean h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. \u0110\u00f4i khi kh\u00f4ng c\u1ea7n ph\u1ea3i mua h\u00e0ng, ch\u1ec9 c\u1ea7n ng\u01b0\u1eddi d\u00f9ng th\u1ef1c hi\u1ec7n b\u1ea5t k\u1ef3 h\u00e0nh \u0111\u1ed9ng \u0111\u01a1n gi\u1ea3n nh\u01b0 l\u00e0 \u0111\u0103ng k\u00fd d\u1ecbch v\u1ee5, \u0111i\u1ec1n th\u00f4ng tin,&#8230;<\/p>\n\n\n\n<p>V\u00ed d\u1ee5: Khi ng\u01b0\u1eddi d\u00f9ng truy c\u1eadp v\u00e0o affiliate link v\u00e0 t\u1ea3i App <a href=\"https:\/\/www.mbbank.com.vn\/26\/273\/274\/Chi-tiet\/app-mbbank-2019-11-3-10-19-42\" rel=\"nofollow noopener\" target=\"_blank\">MBBank<\/a> v\u1ec1 v\u00e0 c\u1eadp nh\u1eadt th\u00f4ng tin \u0111\u0103ng k\u00fd, Publisher s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c hoa h\u1ed3ng cho m\u1ed7i \u0111\u1ecbnh danh online \u0111\u01b0\u1ee3c ho\u00e0n th\u00e0nh c\u1ee7a m\u1ed7i kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Cost Per Sale (CPS)<\/strong><\/h3>\n\n\n\n<p>Publisher s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c hoa h\u1ed3ng t\u1eeb Advertiser khi kh\u00e1ch h\u00e0ng \u0111\u1eb7t h\u00e0ng v\u00e0 \u0111\u01b0\u1ee3c giao h\u00e0ng th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<p>V\u00ed d\u1ee5: Kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m tr\u00ean Shopee th\u00f4ng qua link affiliate c\u1ee7a Publisher. Kh\u00e1ch h\u00e0ng \u0111\u1eb7t h\u00e0ng v\u00e0 giao h\u00e0ng th\u00e0nh c\u00f4ng th\u00ec Publisher s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c hoa h\u1ed3ng.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Cost Per Lead (CPL)<\/strong><\/h3>\n\n\n\n<p>L\u00e0 chi ph\u00ed cho m\u1ed7i kh\u00e1ch h\u00e0ng \u0111\u00e3 ho\u00e0n th\u00e0nh \u0111\u01a1n \u0111\u0103ng k\u00fd v\u00e0 Publisher s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c hoa h\u1ed3ng khi kh\u00e1ch h\u00e0ng ho\u00e0n th\u00e0nh.&nbsp;<\/p>\n\n\n\n<p>V\u00ed d\u1ee5: \u0110\u1ed1i v\u1edbi chi\u1ebfn d\u1ecbch t\u00e0i ch\u00ednh Crezu, kh\u00e1ch h\u00e0ng ch\u1ec9 c\u1ea7n ho\u00e0n th\u00e0nh m\u1eabu \u0111\u0103ng k\u00fd d\u1ecbch v\u1ee5 l\u00e0 Publisher nh\u1eadn \u0111\u01b0\u1ee3c hoa h\u1ed3ng t\u1eeb ng\u01b0\u1eddi b\u00e1n.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"511\" src=\"https:\/\/rentracks.com.vn\/wp-content\/uploads\/2022\/07\/1604387644_cpl-la-gi-1-1024x511.jpg\" alt=\"Thu\u1eadt ng\u1eef CPL - Cost Per Lead\" class=\"wp-image-8009\" srcset=\"https:\/\/rentracks.com.vn\/wp-content\/uploads\/2022\/07\/1604387644_cpl-la-gi-1-1024x511.jpg 1024w, https:\/\/rentracks.com.vn\/wp-content\/uploads\/2022\/07\/1604387644_cpl-la-gi-1-300x150.jpg 300w, https:\/\/rentracks.com.vn\/wp-content\/uploads\/2022\/07\/1604387644_cpl-la-gi-1-768x383.jpg 768w, https:\/\/rentracks.com.vn\/wp-content\/uploads\/2022\/07\/1604387644_cpl-la-gi-1-1536x767.jpg 1536w, https:\/\/rentracks.com.vn\/wp-content\/uploads\/2022\/07\/1604387644_cpl-la-gi-1.jpg 1599w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Cost Per Qualified Lead&nbsp; (CPQL)<\/strong><\/h3>\n\n\n\n<p>Publisher s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c hoa h\u1ed3ng cho m\u1ed7i kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng ho\u00e0n th\u00e0nh \u0111\u01a1n \u0111\u0103ng k\u00fd (Kh\u00e1ch c\u00f3 nhu c\u1ea7u v\u1ec1 s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5). Sau \u0111\u00f3, Advertiser s\u1ebd \u0111\u1ed1i chi\u1ebfu th\u00f4ng tin c\u1ee7a kh\u00e1ch h\u00e0ng c\u00f3 \u0111\u00fang v\u1edbi nh\u1eefng ti\u00eau ch\u00ed ri\u00eang trong chi\u1ebfn d\u1ecbch c\u1ee7a h\u1ecd m\u00e0 ch\u1ea5p nh\u1eadn tr\u1ea3 ti\u1ec1n.<\/p>\n\n\n\n<p>V\u00ed d\u1ee5: Khi kh\u00e1ch h\u00e0ng ho\u00e0n th\u00e0nh m\u1eabu \u0111\u0103ng k\u00fd c\u1ee7a chi\u1ebfn d\u1ecbch <a href=\"https:\/\/manage.rentracksw.com\/manage\/top?sponsor=521\" rel=\"nofollow noopener\" target=\"_blank\">TinVay<\/a> (\u0111\u00e2y m\u1edbi ch\u1ec9 l\u00e0 CPL), sau \u0111\u00f3 c\u1ea7n t\u1ed5 ch\u1ee9c t\u00edn d\u1ee5ng c\u1ee7a TinVay \u0111\u00e1nh gi\u00e1 h\u1ed3 s\u01a1 kh\u00e1ch h\u00e0ng v\u00e0 n\u1ebfu h\u1ed3 s\u01a1 \u0111\u01b0\u1ee3c ti\u1ebfp nh\u1eadn th\u00ec Publisher m\u1edbi \u0111\u01b0\u1ee3c nh\u1eadn hoa h\u1ed3ng t\u00ednh theo CPQL.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Cost Per Order (CPO)<\/strong><\/h3>\n\n\n\n<p>Publisher s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c hoa h\u1ed3ng tr\u00ean m\u1ed7i \u0111\u01a1n h\u00e0ng m\u00e0 kh\u00e1ch h\u00e0ng \u0111\u00e3 \u0111\u1eb7t mua tr\u00ean website\/landing page c\u1ee7a Advertiser.<\/p>\n\n\n\n<p>V\u00ed d\u1ee5: Kh\u00e1ch h\u00e0ng \u0111\u1eb7t h\u00e0ng, \u0111\u01b0\u1ee3c CSKH t\u01b0 v\u1ea5n v\u00e0 x\u00e1c nh\u1eadn \u0111\u01a1n h\u00e0ng th\u00ec Publisher s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c hoa h\u1ed3ng m\u00e0 kh\u00f4ng c\u1ea7n \u0111\u01a1n h\u00e0ng \u0111\u01b0\u1ee3c giao th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>2. Nh\u00f3m thu\u1eadt ng\u1eef Affiliate Marketing<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Publisher<\/strong><\/h3>\n\n\n\n<p>L\u00e0 c\u00e1c c\u00e1 nh\u00e2n &amp; doanh nghi\u1ec7p c\u1ed1 g\u1eafng b\u00e1n s\u1ea3n ph\u1ea9m c\u1ee7a c\u00e1c Advertiser b\u1eb1ng c\u00e1c k\u00eanh c\u1ee7a ri\u00eang h\u1ecd nh\u01b0 Facebook, Website, Youtube, \u2026 v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c m\u1ee9c hoa h\u1ed3ng t\u01b0\u01a1ng \u1ee9ng v\u1edbi s\u1ea3n ph\u1ea9m c\u1ee7a Advertiser.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Advertiser<\/strong><\/h3>\n\n\n\n<p>L\u00e0 ch\u1ee7 s\u1edf h\u1eefu c\u1ee7a s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 s\u1ebd \u0111\u01b0\u1ee3c b\u00e1n th\u00f4ng qua Affiliate Marketing. \u0110\u00e2y c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t doanh nghi\u1ec7p l\u1edbn ho\u1eb7c m\u1ed9t doanh nh\u00e2n \u0111\u01a1n l\u1ebb. S\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u00f3 th\u1ec3 l\u00e0 b\u1ea5t c\u1ee9 th\u1ee9 g\u00ec, t\u1eeb d\u1ee5ng c\u1ee5 nh\u00e0 b\u1ebfp \u0111\u1ebfn \u0111\u0103ng k\u00fd t\u1ea1p ch\u00ed ho\u1eb7c c\u00e1c l\u1edbp h\u1ecdc tr\u1ef1c tuy\u1ebfn.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Affiliate Link<\/h3>\n\n\n\n<p>C\u00f3 th\u1ec3 hi\u1ec3u l\u00e0 m\u1ed9t \u0111\u01b0\u1eddng link c\u00f3 ch\u1ee9a ID c\u1ee7a publisher. V\u1edbi affiliate link, h\u1ec7 th\u1ed1ng Rentracks c\u00f3 th\u1ec3 ghi nh\u1eadn \u0111\u01b0\u1ee3c l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp v\u00e0 s\u1ed1 l\u01b0\u1ee3ng \u0111\u01a1n h\u00e0ng b\u00e1n th\u00e0nh c\u00f4ng th\u00f4ng qua affiliate link \u0111\u00f3.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Affiliate Network<\/strong><\/h3>\n\n\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 hi\u1ec3u, affiliate network l\u00e0 trung gian gi\u1eefa publisher v\u00e0 advertiser. V\u1edbi advertiser, affiliate network s\u1ebd gi\u00fap h\u1ecd k\u1ebft n\u1ed1i \u0111\u01b0\u1ee3c nhi\u1ec1u publisher ti\u1ec1m n\u0103ng. T\u1eeb \u0111\u00f3 gi\u00fap gia t\u0103ng doanh s\u1ed1 b\u00e1n s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5.&nbsp;<\/p>\n\n\n\n<p>V\u1edbi Publisher, affiliate network (nh\u01b0 l\u00e0 <a href=\"https:\/\/rentracks.com.vn\/\" target=\"_blank\" rel=\"noreferrer noopener\">Rentracks<\/a>) s\u1ebd cung c\u1ea5p h\u1ec7 th\u1ed1ng v\u00e0 c\u00e1c c\u00f4ng c\u1ee5 k\u1ef9 thu\u1eadt nh\u01b0 deeplink, smart convert, qu\u1ea3n l\u00fd t\u1ef7 l\u1ec7 nh\u1ea5p chu\u1ed9t, t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i c\u0169ng nh\u01b0 thanh to\u00e1n hoa h\u1ed3ng cho publisher.&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/rentracks.com.vn\/wp-content\/uploads\/2022\/07\/image_2022_07_13T07_29_08_043Z-compressed-1.jpg\" alt=\"C\u00e1c Affiliate Network Ph\u1ed5 Bi\u1ebfn\" class=\"wp-image-8011\" srcset=\"https:\/\/rentracks.com.vn\/wp-content\/uploads\/2022\/07\/image_2022_07_13T07_29_08_043Z-compressed-1.jpg 900w, https:\/\/rentracks.com.vn\/wp-content\/uploads\/2022\/07\/image_2022_07_13T07_29_08_043Z-compressed-1-300x200.jpg 300w, https:\/\/rentracks.com.vn\/wp-content\/uploads\/2022\/07\/image_2022_07_13T07_29_08_043Z-compressed-1-768x512.jpg 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Commission<\/strong><\/h3>\n\n\n\n<p>Hoa h\u1ed3ng li\u00ean k\u1ebft l\u00e0 kho\u1ea3n ph\u00ed b\u1ea1n nh\u1eadn \u0111\u01b0\u1ee3c khi ph\u00e1t sinh \u0111\u01a1n h\u00e0ng\/chuy\u1ec3n \u0111\u1ed5i th\u00e0nh c\u00f4ng. \u0110\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u n\u00e0y, b\u1ea1n c\u1ea7n c\u00f3 affiliate link. Li\u00ean k\u1ebft n\u00e0y c\u00f3 th\u1ec3 nh\u1eadn \u0111\u01b0\u1ee3c b\u1eb1ng c\u00e1ch \u0111\u0103ng k\u00fd v\u1edbi m\u1ed9t m\u1ea1ng li\u00ean k\u1ebft.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>3. Nh\u00f3m thu\u1eadt ng\u1eef Affiliate Marketing li\u00ean quan \u0111\u1ebfn hi\u1ec7u su\u1ea5t<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Click-Through Rate<\/strong><\/h3>\n\n\n\n<p>T\u1ef7 l\u1ec7 nh\u1ea5p \u0111o l\u01b0\u1eddng s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi \u0111\u00e3 nh\u1ea5p v\u00e0o xem qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n. N\u1ebfu b\u1ea1n hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh cho 1.000 ng\u01b0\u1eddi v\u00e0 100 ng\u01b0\u1eddi nh\u1ea5p v\u00e0o qu\u1ea3ng c\u00e1o \u0111\u00f3, b\u1ea1n c\u00f3 t\u1ef7 l\u1ec7 nh\u1ea5p l\u00e0 10%.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Conversion Rate<\/strong><\/h3>\n\n\n\n<p>N\u00f3i chung, chuy\u1ec3n \u0111\u1ed5i l\u00e0 m\u1ed9t h\u00e0nh \u0111\u1ed9ng m\u00e0 b\u1ea1n mu\u1ed1n kh\u00e1ch truy c\u1eadp th\u1ef1c hi\u1ec7n. H\u00e3y ngh\u0129 v\u00ed d\u1ee5 v\u1ec1 s\u1ed1 l\u1ea7n bi\u1ec3u m\u1eabu li\u00ean h\u1ec7 \u0111\u00e3 \u0111\u01b0\u1ee3c \u0111i\u1ec1n ho\u1eb7c s\u1ed1 l\u01b0\u1ee3ng \u0111\u01a1n \u0111\u1eb7t h\u00e0ng trong trang web c\u1ee7a b\u1ea1n. M\u1ed9t chuy\u1ec3n \u0111\u1ed5i c\u0169ng th\u01b0\u1eddng \u0111\u01b0\u1ee3c bi\u1ec3u th\u1ecb d\u01b0\u1edbi d\u1ea1ng ph\u1ea7n tr\u0103m (t\u1ef7 l\u1ec7 ph\u1ea7n tr\u0103m chuy\u1ec3n \u0111\u1ed5i ho\u1eb7c t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i). \u0110\u00e2y l\u00e0 t\u1ef7 l\u1ec7 gi\u1eefa s\u1ed1 l\u01b0\u1ee3ng kh\u00e1ch truy c\u1eadp v\u00e0 s\u1ed1 l\u01b0\u1ee3ng chuy\u1ec3n \u0111\u1ed5i \u0111\u00e3 ho\u00e0n th\u00e0nh.&nbsp;<\/p>\n\n\n\n<p>V\u00ed d\u1ee5: n\u1ebfu b\u1ea1n \u0111\u00e3 c\u00f3 100 kh\u00e1ch truy c\u1eadp v\u00e0o trang web c\u1ee7a m\u00ecnh trong m\u1ed9t kho\u1ea3ng th\u1eddi gian nh\u1ea5t \u0111\u1ecbnh v\u00e0 5 kh\u00e1ch \u0111\u00e3 y\u00eau c\u1ea7u b\u00e1o gi\u00e1, th\u00ec t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i l\u00e0 5%.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Cost Per Click (CPC)<\/strong><\/h3>\n\n\n\n<p>L\u00e0 m\u1ed9t m\u00f4 h\u00ecnh thanh to\u00e1n cho c\u00e1c qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn. \u0110\u00e2y c\u00f3 l\u1ebd l\u00e0 h\u00ecnh th\u1ee9c thanh to\u00e1n kh\u00e1 ph\u1ed5 bi\u1ebfn cho qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn v\u00e0 d\u1ef1a tr\u00ean nh\u1ea5p chu\u1ed9t. M\u1ed7i l\u1ea7n nh\u1ea5p v\u00e0o qu\u1ea3ng c\u00e1o, Advertiser s\u1ebd ph\u1ea3i tr\u1ea3 m\u1ed9t kho\u1ea3n ti\u1ec1n.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Return On Investment<\/strong><\/h3>\n\n\n\n<p>L\u1ee3i t\u1ee9c \u0111\u1ea7u t\u01b0 (ROI) cho bi\u1ebft l\u1ee3i t\u1ee9c \u0111\u1ea7u t\u01b0. N\u1ebfu kho\u1ea3n \u0111\u1ea7u t\u01b0 b\u1ecb thua l\u1ed7 th\u00ec l\u1ee3i t\u1ee9c \u0111\u1ea7u t\u01b0 l\u00e0 m\u1ed9t con s\u1ed1 \u00e2m. T\u00ednh to\u00e1n ROI cung c\u1ea5p th\u00f4ng tin chi ti\u1ebft v\u1ec1 c\u00e1ch c\u00e1c k\u00eanh ti\u1ebfp th\u1ecb v\u00e0 ho\u1ea1t \u0111\u1ed9ng ti\u1ebfp th\u1ecb nh\u1ea5t \u0111\u1ecbnh \u0111\u00f3ng g\u00f3p v\u00e0o th\u00e0nh c\u00f4ng chung.<\/p>\n\n\n\n<p>N\u1ebfu b\u1ea1n mu\u1ed1n t\u00ednh ROI, b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u00f4ng th\u1ee9c sau: ROI = (thu nh\u1eadp &#8211; chi ph\u00ed ti\u1ebfp th\u1ecb \/ chi ph\u00ed ti\u1ebfp th\u1ecb&nbsp;)<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>4. C\u00e1c thu\u1eadt ng\u1eef Affiliate Marketing ph\u1ed5 bi\u1ebfn kh\u00e1c<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>First click<\/strong><\/h3>\n\n\n\n<p>L\u00e0 m\u1ed9t h\u1ec7 th\u1ed1ng ghi nh\u1eadn v\u00e0 t\u00ednh hoa h\u1ed3ng cho k\u00eanh s\u1ea3n ph\u1ea9m m\u00e0 kh\u00e1ch h\u00e0ng \u0111\u00e3 truy c\u1eadp v\u00e0o trang website \u0111\u1ea7u ti\u00ean tr\u01b0\u1edbc khi mua s\u1ea3n ph\u1ea9m.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Last click<\/strong><\/h3>\n\n\n\n<p>Nh\u00e0 cung c\u1ea5p s\u1ebd ghi nh\u1eadn \u0111\u01a1n h\u00e0ng v\u00e0 t\u00ednh hoa h\u1ed3ng cho k\u00eanh cu\u1ed1i c\u00f9ng m\u00e0 kh\u00e1ch h\u00e0ng \u0111\u00e3 truy c\u1eadp v\u00e0o trang website cu\u1ed1i c\u00f9ng tr\u01b0\u1edbc khi mua s\u1ea3n ph\u1ea9m.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Click Fraud<\/strong><\/h3>\n\n\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 hi\u1ec3u \u0111\u01a1n gi\u1ea3n \u0111\u00e2y l\u00e0 thu\u1eadt ng\u1eef \u00e1m ch\u1ec9 vi\u1ec7c s\u1eed d\u1ee5ng c\u00e1c ph\u1ea7n m\u1ec1m, c\u00f4ng c\u1ee5 \u0111\u1ec3 th\u1ef1c hi\u1ec7n h\u00e0nh vi gian l\u1eadn c\u1ee7a m\u00ecnh b\u1eb1ng c\u00e1ch t\u1ea1o ra c\u00e1c click chu\u1ed9t \u1ea3o v\u00e0 kh\u00f4ng t\u1ea1o ra \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb chuy\u1ec3n \u0111\u1ed5i.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/rentracks.com.vn\/wp-content\/uploads\/2022\/07\/Header_Fraud_Detection_and_Prevention-compressed-1-1024x512.jpg\" alt=\"Thu\u1eadt ng\u1eef Click Fraud trong Affiliate Marketing\" class=\"wp-image-8015\" srcset=\"https:\/\/rentracks.com.vn\/wp-content\/uploads\/2022\/07\/Header_Fraud_Detection_and_Prevention-compressed-1-1024x512.jpg 1024w, https:\/\/rentracks.com.vn\/wp-content\/uploads\/2022\/07\/Header_Fraud_Detection_and_Prevention-compressed-1-300x150.jpg 300w, https:\/\/rentracks.com.vn\/wp-content\/uploads\/2022\/07\/Header_Fraud_Detection_and_Prevention-compressed-1-768x384.jpg 768w, https:\/\/rentracks.com.vn\/wp-content\/uploads\/2022\/07\/Header_Fraud_Detection_and_Prevention-compressed-1-1536x768.jpg 1536w, https:\/\/rentracks.com.vn\/wp-content\/uploads\/2022\/07\/Header_Fraud_Detection_and_Prevention-compressed-1.jpg 1868w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Cookie<\/strong><\/h3>\n\n\n\n<p>\u0110o\u1ea1n d\u1eef li\u1ec7u gi\u00fap \u0111\u00e1nh d\u1ea5u l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. Khi kh\u00e1ch h\u00e0ng click v\u00e0o link affiliate c\u1ee7a Publisher, cookie c\u1ee7a Publisher s\u1ebd \u0111\u01b0\u1ee3c l\u01b0u tr\u00ean tr\u00ecnh duy\u1ec7t c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 khi h\u1ecd mua h\u00e0ng trong th\u1eddi h\u1ea1n l\u01b0u cookie th\u00ec \u0111\u01a1n h\u00e0ng s\u1ebd \u0111\u01b0\u1ee3c t\u00ednh hoa h\u1ed3ng cho Publisher.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Impression<\/strong><\/h3>\n\n\n\n<p>M\u1ed7i khi ng\u01b0\u1eddi d\u00f9ng xem n\u1ed9i dung ho\u1eb7c qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n, n\u00f3 \u0111\u01b0\u1ee3c t\u00ednh l\u00e0 m\u1ed9t l\u1ea7n hi\u1ec3n th\u1ecb. Ng\u01b0\u1eddi d\u00f9ng kh\u00f4ng ph\u1ea3i l\u00e0m b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Niche<\/strong><\/h3>\n\n\n\n<p>L\u00e0 m\u1ed9t th\u1ecb tr\u01b0\u1eddng ng\u00e1ch, m\u1ed9t d\u1ecbch v\u1ee5 ho\u1eb7c s\u1ea3n ph\u1ea9m c\u1ee5 th\u1ec3 m\u00e0 Publisher qu\u1ea3ng b\u00e1. M\u1ed9t th\u1ecb tr\u01b0\u1eddng ng\u00e1ch \u0111\u00f2i h\u1ecfi s\u1ef1 t\u1eadp trung v\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb \u0111\u1ec3 ti\u1ebfp c\u1eadn ch\u00ednh x\u00e1c, v\u00ec v\u1eady Publisher c\u00f3 th\u1ec3 t\u1eadp trung t\u1ea5t c\u1ea3 n\u1ed7 l\u1ef1c c\u1ee7a h\u1ecd v\u00e0o m\u1ed9t ng\u00e0nh, s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 nh\u1ea5t \u0111\u1ecbnh.<\/p>\n\n\n\n<p>V\u00ed d\u1ee5: Th\u1eddi trang l\u00e0 m\u1ed9t th\u1ecb tr\u01b0\u1eddng l\u1edbn bao g\u1ed3m nhi\u1ec1u th\u1ecb tr\u01b0\u1eddng nh\u1ecf trong \u0111\u00f3 nh\u01b0: Th\u1eddi trang n\u1eef, th\u1eddi trang nam, gi\u00e0y d\u00e9p,&#8230;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Traffic source<\/strong><\/h3>\n\n\n\n<p>L\u00e0 m\u1ecdi n\u01a1i \u0111\u01b0a kh\u00e1ch truy c\u1eadp \u0111\u1ebfn trang web c\u1ee7a b\u1ea1n. N\u00f3 c\u00f3 th\u1ec3 l\u00e0 blog li\u00ean k\u1ebft, m\u1ea1ng x\u00e3 h\u1ed9i Facebook\/Instagram\/Tiktok, m\u1ea1ng t\u00ecm ki\u1ebfm Google, \u2026 B\u1eb1ng c\u00e1ch bi\u1ebft l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp c\u1ee7a b\u1ea1n \u0111\u1ebfn t\u1eeb \u0111\u00e2u, b\u1ea1n bi\u1ebft chi\u1ebfn d\u1ecbch n\u00e0o th\u00e0nh c\u00f4ng v\u00e0 chi\u1ebfn d\u1ecbch n\u00e0o kh\u00f4ng.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>ReOccur<\/strong><\/h3>\n\n\n\n<p>Kh\u00f4ng b\u1ecb gi\u1edbi h\u1ea1n \u0111\u01a1n h\u00e0ng trong th\u1eddi gian l\u01b0u cookies.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>No reoccur<\/strong><\/h3>\n\n\n\n<p>Nguy\u00ean t\u1eafc gi\u1edbi h\u1ea1n \u0111\u01a1n h\u00e0ng trong th\u1eddi gian l\u01b0u cookie.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">K\u1ebft<\/h2>\n\n\n\n<p>Rentracks tin ch\u1eafc r\u1eb1ng vi\u1ec7c hi\u1ec3u r\u00f5 \u0111\u01b0\u1ee3c nh\u1eefng thu\u1eadt ng\u1eef li\u00ean quan s\u1ebd gi\u00fap \u00edch r\u1ea5t nhi\u1ec1u cho b\u1ea1n tr\u00ean con \u0111\u01b0\u1eddng gia t\u0103ng thu nh\u1eadp th\u1ee5 \u0111\u1ed9ng v\u1edbi ti\u1ebfp th\u1ecb li\u00ean k\u1ebft. V\u00e0 n\u1ebfu b\u1ea1n \u0111ang mong mu\u1ed1n t\u00ecm ki\u1ebfm m\u1ed9t b\u1ebfn \u0111\u1ed7 \u0111\u1ed3ng h\u00e0nh c\u00f9ng b\u1ea3n th\u00e2n, h\u00e3y \u0111\u0103ng k\u00fd ngay t\u1ea1i \u0111\u00e2y \u0111\u1ec3 tr\u1edf th\u00e0nh Publisher nh\u00e0 Rentracks nh\u00e9!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Khi b\u1eaft \u0111\u1ea7u v\u1edbi Affiliate Marketing, ch\u1eafc h\u1eb3n \u0111\u00e3 khi\u1ebfn kh\u00f4ng \u00edt nh\u1eefng ng\u01b0\u1eddi b\u1eaft g\u1eb7p v\u00f4 s\u1ed1 thu\u1eadt ng\u1eef m\u1edbi v\u00e0 c\u1ea3m th\u1ea5y l\u00fang&hellip;&nbsp;<a href=\"https:\/\/rentracks.com.vn\/en\/thuat-ngu-affiliate-marketing\/\" class=\"\" rel=\"bookmark\">Read More &raquo;<span class=\"screen-reader-text\">4 NH\u00d3M THU\u1eacT NG\u1eee AFFILIATE MARKETING PH\u1ed4 BI\u1ebeN 2023<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":9346,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[15],"tags":[],"class_list":["post-8008","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tiep-thi-lien-ket"],"_links":{"self":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/8008"}],"collection":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/comments?post=8008"}],"version-history":[{"count":0,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/8008\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/media\/9346"}],"wp:attachment":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/media?parent=8008"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/categories?post=8008"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/tags?post=8008"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}