Ch\u1ecdn m\u1ee5c ti\u00eau \u0111\u1ec3 ch\u1ea1y qu\u1ea3ng c\u00e1o Instagram Ads<\/strong><\/h2>\n\n\n\nTr\u01b0\u1edbc ti\u00ean, \u0111\u1ec3 ch\u1ea1y qu\u1ea3ng c\u00e1o Instagram Ads. B\u1ea1n c\u1ea7n ph\u1ea3i ch\u1ecdn m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh t\u1eeb ba nh\u00f3m m\u1ee5c ti\u00eau l\u1edbn m\u00e0 Instagram Ads \u0111\u1ec1 xu\u1ea5t:<\/p>\n\n\n\n
- Awareness (nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u)<\/li>
- Consideration (c\u00e2n nh\u1eafc)<\/li>
- Conversion (chuy\u1ec3n \u0111\u1ed5i)<\/li><\/ol>\n\n\n\n
![\"Ch\u1ecdn](\"https:\/\/i0.wp.com\/www.andreavahl.com\/wp-content\/uploads\/2016\/11\/Facebook-Ad-Objectives-alternative.png?resize=1080%2C507\")
<\/figure>\n\n\n\nN\u1ebfu b\u1ea1n ch\u1ecdn \u201cAwareness\u201d, b\u1ea1n s\u1ebd mu\u1ed1n th\u1eadt nhi\u1ec1u ng\u01b0\u1eddi bi\u1ebft \u0111\u1ebfn t\u00ean th\u01b0\u01a1ng hi\u1ec7u v\u00e0 s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 m\u00e0 b\u1ea1n cung c\u1ea5p. D\u0129 nhi\u00ean kh\u00e1ch h\u00e0ng s\u1ebd kh\u00f4ng gh\u00e9 th\u0103m m\u1ed9t c\u1eeda h\u00e0ng b\u1ea5t k\u1ef3 v\u00e0 \u0111\u1eb7t mua s\u1ea3n ph\u1ea9m. H\u1ecd c\u1ea7n ph\u1ea3i hi\u1ec3u r\u00f5 v\u1ec1 c\u1eeda h\u00e0ng tr\u01b0\u1edbc.<\/p>\n\n\n\n
N\u1ebfu b\u1ea1n ch\u1ecdn \u201cConsideration\u201d, b\u1ea1n mu\u1ed1n c\u00f3 \u0111\u01a1n h\u00e0ng nh\u01b0ng kh\u00e1ch h\u00e0ng s\u1ebd kh\u00f4ng \u0111\u1eb7t h\u00e0ng ngay l\u1eadp t\u1ee9c t\u1ea1i giai \u0111o\u1ea1n n\u00e0y. B\u1ea1n c\u1ea7n ph\u1ea3i li\u00ean t\u1ee5c k\u00edch th\u00edch s\u1ef1 h\u1ee9ng th\u00fa c\u1ee7a h\u1ecd. H\u00e3y t\u00edch c\u1ef1c d\u00f9ng c\u00e1c nh\u1eefng video gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m, b\u00e0i blog,… \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n
N\u1ebfu b\u1ea1n ch\u1ecdn \u201cConversion\u201d, b\u1ea1n \u0111\u00e3 \u0111\u1ebfn giai \u0111o\u1ea1n cu\u1ed1i c\u00f9ng: giai \u0111o\u1ea1n chuy\u1ec3n \u0111\u1ed5i. L\u00fac n\u00e0y m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 chia s\u1ebb c\u00e1c th\u00f4ng tin nh\u01b0 gi\u00e1 b\u00e1n s\u1ea3n ph\u1ea9m, c\u00e1c th\u00f4ng tin v\u1ec1 khuy\u1ebfn m\u00e3i, qu\u00e0 t\u1eb7ng,… nh\u1eb1m d\u1eabn d\u1ee5 kh\u00e1ch h\u00e0ng \u0111\u1eb7t mua s\u1ea3n ph\u1ea9m.<\/p>\n\n\n\n
H\u00ecnh th\u1ee9c hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n l\u00e0 g\u00ec?<\/strong><\/h2>\n\n\n\nTr\u00ean giao di\u1ec7n khi ch\u1ea1y qu\u1ea3ng c\u00e1o Instagram Ads, b\u1ea1n c\u00f3 th\u1ec3 ch\u1ecdn c\u00e1c c\u00e1ch hi\u1ec3n th\u1ecb sau:<\/p>\n\n\n\n
- Singe Image Link Ad: H\u00ecnh \u1ea3nh hi\u1ec3n th\u1ecb \u0111\u01a1n th\u00f4ng th\u01b0\u1eddng. N\u1ebfu b\u1ea1n c\u00f3 m\u1ed9t th\u00f4ng \u0111i\u1ec7p nh\u1ea5t \u0111\u1ecbnh mu\u1ed1n chia s\u1ebb \u0111\u1ebfn kh\u00e1ch h\u00e0ng th\u00ec \u0111\u00e2y l\u00e0 l\u1ef1a ch\u1ecdn ph\u00f9 h\u1ee3p.<\/li>
- Video Ad: M\u1ed9t d\u1ea1ng qu\u1ea3ng c\u00e1o \u0111ang d\u1ea7n \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng ph\u1ed5 bi\u1ebfn. Instagram cho ph\u00e9p video k\u00e9o d\u00e0i \u0111\u1ebfn 60s. M\u1ed9t ch\u00fat chuy\u1ec3n \u0111\u1ed9ng s\u1ebd gi\u00fap qu\u1ea3ng c\u00e1o c\u1ee7a b\u1eaft \u0111\u01b0\u1ee3c nhi\u1ec1u \u00e1nh nh\u00ecn h\u01a1n.<\/li>
- Carousel Ad: \u0110\u00e2y l\u00e0 d\u1ea1ng qu\u1ea3ng c\u00e1o ph\u00f9 h\u1ee3p khi b\u1ea1n mu\u1ed1n chia s\u1ebb m\u1ed9t chu\u1ed7i nh\u1eefng th\u00f4ng \u0111i\u1ec7p ho\u1eb7c m\u1ed9t chu\u1ed7i nh\u1eefng s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5. V\u1edbi Carousel Ad, b\u1ea1n s\u1ebd s\u1eed d\u1ee5ng r\u1ea5t nhi\u1ec1u h\u00ecnh \u1ea3nh kh\u00e1c nhau.<\/li>
- Slideshow Ad: Slideshow Ad v\u1ec1 c\u01a1 b\u1ea3n c\u0169ng t\u01b0\u01a1ng t\u1ef1 nh\u01b0 Carousel Ad. \u0110i\u1ec3m kh\u00e1c bi\u1ec7t \u1edf \u0111\u00e2y ch\u00ednh l\u00e0 n\u00f3 t\u1ef1 \u0111\u1ed3ng chuy\u1ec3n \u0111\u1ed5i h\u00ecnh \u1ea3nh theo m\u1ed9t v\u00f2ng l\u1eb7p.<\/li>
- Story Ad: Story l\u00e0 d\u1ea1ng qu\u1ea3ng c\u00e1o m\u1edbi nh\u1ea5t v\u00e0 hot nh\u1ea5t hi\u1ec7n t\u1ea1i. D\u01b0\u1edbi d\u1ea1ng story, qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 l\u00e0 h\u00ecnh \u1ea3nh, l\u00e0 gif, l\u00e0 video ho\u1eb7c l\u00e0 s\u1ef1 k\u1ebft h\u1ee3p c\u1ee7a t\u1ea5t c\u1ea3 m\u1ecdi th\u1ee9. Story Ad c\u00f3 c\u00e1c hi\u1ec3n th\u1ecb t\u1ef1 nhi\u00ean b\u1edfi v\u00ec n\u00f3 th\u01b0\u1eddng \u0111\u01b0\u1ee3c ch\u00e8n v\u00e0o chu\u1ed7i Story c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li><\/ol>\n\n\n\n
![\"H\u00ecnh](\"https:\/\/rentracks.com.vn\/wp-content\/uploads\/2020\/09\/Capture.jpg\")
<\/figure><\/div>\n\n\n\n![\"H\u00ecnh](\"https:\/\/rentracks.com.vn\/wp-content\/uploads\/2020\/09\/Capture2-1024x312.jpg\")
<\/figure><\/div>\n\n\n\nNg\u00e2n s\u00e1ch b\u1ea1n n\u00ean chi cho qu\u1ea3ng c\u00e1o l\u00e0 bao nhi\u00eau?<\/strong><\/h2>\n\n\n\n\u0110\u1ec3 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c ng\u00e2n s\u00e1ch ph\u00f9 h\u1ee3p, b\u1ea1n c\u1ea7n ph\u1ea3i hi\u1ec3u r\u00f5 gi\u00e1 tr\u1ecb s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 m\u00e0 b\u1ea1n cung c\u1ea5p. B\u1ea1n ph\u1ea3i t\u00ednh to\u00e1n \u0111\u01b0\u1ee3c m\u1ee9c chi ph\u00ed b\u1ea1n s\u1eb5n s\u00e0ng chi cho m\u1ed9t kh\u00e1ch h\u00e0ng. Ch\u01b0a k\u1ec3 b\u1ea1n c\u00f2n ph\u1ea3i \u0111\u1ec3 t\u00e2m \u0111\u1ebfn l\u1ee3i nhu\u1eadn sau chi ph\u00ed \u0111\u00f3 l\u00e0 bao nhi\u00eau. Li\u1ec7u m\u1ee9c l\u1ee3i nhu\u1eadn \u0111\u00f3 c\u00f3 ph\u00f9 h\u1ee3p hay kh\u00f4ng?<\/p>\n\n\n\n
![\"Ng\u00e2n](\"https:\/\/rentracks.com.vn\/wp-content\/uploads\/2020\/09\/Capture3.jpg\")
<\/figure><\/div>\n\n\n\nCPA (Cost per Acquisition\/Action) l\u00e0 chi ph\u00ed m\u00e0 b\u1ea1n ph\u1ea3i tr\u1ea3 khi m\u1ed9t kh\u00e1ch h\u00e0ng th\u1ef1c hi\u1ec7n h\u00e0nh \u0111\u1ed9ng b\u1ea1n mong mu\u1ed1n (v\u00ed d\u1ee5: click v\u00e0 qu\u1ea3ng c\u00e1o).<\/p>\n\n\n\n
CPA = T\u1ed5ng chi ph\u00ed qu\u1ea3ng c\u00e1o \/ T\u1ed5ng s\u1ed1 l\u01b0\u1ee3ng chuy\u1ec3n \u0111\u1ed5i<\/p>\n\n\n\n
V\u00ed d\u1ee5: S\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n l\u00e0 m\u1ed9t \u0111\u00f4i d\u00e9p tr\u1ecb gi\u00e1 25k. B\u1ea1n ch\u1ea1y qu\u1ea3ng c\u00e1o trong m\u1ed9t th\u00e1ng ti\u00eau h\u1ebft 1 tri\u1ec7u cho qu\u1ea3ng c\u00e1o \u0111\u00f3. Trong m\u1ed9t th\u00e1ng ch\u1ea1y qu\u1ea3ng c\u00e1o, s\u1ed1 \u0111\u00f4i d\u00e9p b\u1ea1n b\u00e1n \u0111\u01b0\u1ee3c l\u00e0 40 \u0111\u00f4i. Trung b\u00ecnh m\u1ed9t kh\u00e1ch h\u00e0ng s\u1ebd mua ba \u0111\u00f4i d\u00e9p tr\u1ecb gi\u00e1 75k.<\/p>\n\n\n\n
Trong tr\u01b0\u1eddng h\u1ee3p n\u00e0y, CPA c\u1ee7a b\u1ea1n l\u00e0 25k v\u00e0 chi ph\u00ed n\u00e0y th\u1ea5p h\u01a1n gi\u00e1 tr\u1ecb kh\u00e1ch h\u00e0ng t\u1ee9c 75k. B\u1ea1n c\u00f3 th\u1ec3 ti\u1ebfp t\u1ee5c tri\u1ec3n khai qu\u1ea3ng c\u00e1o.<\/p>\n\n\n\n
Tuy nhi\u00ean, khi CPA l\u1edbn h\u01a1n gi\u00e1 tr\u1ecb kh\u00e1ch h\u00e0ng, b\u1ea1n c\u1ea7n ph\u1ea3i cho d\u1eebng qu\u1ea3ng c\u00e1o ho\u1eb7c thay \u0111\u1ed5i n\u1ed9i dung nh\u1eb1m c\u1ea3i thi\u1ec7n n\u00f3. N\u1ebfu kh\u00f4ng, b\u1ea1n s\u1ebd ch\u1ec9 hao ph\u00ed ti\u1ec1n b\u1ea1n m\u00e0 th\u00f4i.<\/p>\n\n\n\n
X\u00e1c \u0111\u1ecbnh t\u1ec7p kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau<\/strong><\/h2>\n\n\n\nN\u1ebfu b\u1ea1n \u0111\u00e3 t\u1eebng ti\u1ebfp x\u00fac v\u1edbi Facebook Ads th\u00ec ch\u1eafc ch\u1eafn Instagram Ads s\u1ebd kh\u00f4ng l\u00e0m b\u1ea1n b\u1ee1 ng\u1ee1. \u0110\u1ec3 gi\u00fap qu\u1ea3ng c\u00e1o ti\u1ebfp c\u1eadn \u0111\u00fang ng\u01b0\u1eddi, b\u1ea1n c\u1ea7n chi ti\u1ebft m\u1ed9t s\u1ed1 th\u00f4ng tin sau:<\/p>\n\n\n\n
- Location (\u0111\u1ecba \u0111i\u1ec3m): n\u1ebfu b\u1ea1n c\u00f3 c\u1eeda h\u00e0ng v\u00e0 mong mu\u1ed1n kh\u00e1ch h\u00e0ng gh\u00e9 th\u0103m, h\u00e3y th\u00eam th\u00f4ng tin nh\u01b0 s\u1ed1 nh\u00e0, qu\u1eadn, huy\u1ec7n, th\u00e0nh ph\u1ed1,\u2026 <\/li>
- Interests (s\u1edf th\u00edch): h\u00e3y ngh\u0129 \u0111\u1ebfn s\u1edf th\u00edch m\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 c\u00f3. V\u00ed d\u1ee5, n\u1ebfu b\u1ea1n b\u00e1n c\u00e2y c\u1ea3nh th\u00ec h\u1eb3n kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n ph\u1ea3i c\u00f3 s\u1edf th\u00edch s\u01b0u t\u1eadp c\u00e2y c\u1ea3nh ho\u1eb7c c\u00f3 nhu c\u1ea7u s\u1eed d\u1ee5ng c\u00e2y c\u1ea3nh l\u00e0m v\u1eadt trang tr\u00ed,…<\/li>
- Behavior (h\u00e0nh vi): b\u1ea1n c\u00f3 th\u1ec3 nh\u1eadn di\u1ec7n kh\u00e1ch h\u00e0ng d\u1ef1a v\u00e0o h\u00e0nh vi mua h\u00e0ng c\u1ee7a h\u1ecd tr\u00ean c\u00e1c m\u1ea1ng x\u00e3 h\u1ed9i.<\/li>
- Demographics (nh\u00e2n kh\u1ea9u h\u1ecdc): \u0111\u1ec3 thu h\u1eb9p di\u1ec7n kh\u00e1ch h\u00e0ng h\u01a1n n\u1eefa, b\u1ea1n h\u00e3y th\u00eam th\u00f4ng tin nh\u01b0 gi\u1edbi t\u00ednh, \u0111\u1ed9 tu\u1ed5i, ng\u00f4n ng\u1eef, s\u1edf th\u00edch,…<\/li>
- Custom Audiences: Ph\u01b0\u01a1ng th\u1ee9c n\u00e0y cho ph\u00e9p t\u1ea3i l\u00ean s\u1ed1 email c\u1ee7a kh\u00e1ch h\u00e0ng hi\u1ec7n c\u00f3 v\u00e0 Instagram s\u1ebd d\u00f2 data \u0111\u1ec3 t\u00ecm c\u00e1c t\u00e0i kho\u1ea3n kh\u00e1ch h\u00e0ng kh\u1edbp v\u1edbi th\u00f4ng tin b\u1ea1n v\u1eeba t\u1ea3i l\u00ean.<\/li>
- Lookalikes (kh\u00e1ch h\u00e0ng t\u01b0\u01a1ng t\u1ef1): D\u1ef1a tr\u00ean Custom Audiences, Instagram s\u1ebd t\u00ecm ki\u1ebfm nh\u1eefng kh\u00e1ch h\u00e0ng c\u00f3 nh\u00e2n kh\u1ea9u h\u1ecdc t\u01b0\u01a1ng t\u1ef1. Nh\u1eefng kh\u00e1ch h\u00e0ng n\u00e0y t\u01b0\u01a1ng \u0111\u1ed1i gi\u1ed1ng kh\u00e1ch h\u00e0ng hi\u1ec7n c\u00f3, do \u0111\u00f3, kh\u1ea3 n\u0103ng h\u1ecd t\u01b0\u01a1ng t\u00e1c v\u1edbi s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n c\u0169ng cao h\u01a1n.<\/li><\/ol>\n\n\n\n
![\"X\u00e1c](\"https:\/\/www.socialmediaexaminer.com\/wp-content\/uploads\/2018\/01\/instagram-ads-targeting.png\")
<\/figure><\/div>\n\n\n\nK\u1ebft lu\u1eadn<\/strong><\/h2>\n\n\n\nB\u1ea1n s\u1ebd t\u1ea1o qu\u1ea3ng c\u00e1o Instagram b\u1eb1ng c\u00e1ch n\u00e0o? Tham kh\u1ea3o b\u00e0i vi\u1ebft: \u201cH\u01b0\u1edbng d\u1eabn ch\u1ea1y qu\u1ea3ng c\u00e1o Facebook cho ng\u01b0\u1eddi m\u1edbi<\/a><\/em>\u201d b\u1ea1n nh\u00e9! Instagram v\u00e0 Facebook c\u00f9ng chia s\u1ebb khu v\u1ef1c qu\u1ea3n l\u00fd qu\u1ea3ng c\u00e1o \u0111\u1ea5y!<\/p>\n\n\n\nFacebook Ads cho b\u1ea1n r\u1ea5t nhi\u1ec1u l\u1ef1a ch\u1ecdn. M\u1ed9t khi b\u1ea1n \u0111\u00e3 l\u00e0m quen v\u1edbi c\u00e1ch ho\u1ea1t \u0111\u1ed9ng c\u1ee7a n\u00f3 th\u00ec n\u00f3 s\u1ebd gi\u00fap b\u1ea1n nhi\u1ec1u h\u01a1n l\u00e0 khi\u1ebfn b\u1ea1n ch\u00e1y t\u00fai \u0111\u1ea5y! Facebook Ads l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 linh \u0111\u1ed9ng. B\u1ea1n h\u00e3y th\u01b0\u1eddng xuy\u00ean theo d\u00f5i k\u1ebft qu\u1ea3 c\u1ee7a qu\u1ea3ng c\u00e1o v\u00e0 th\u1eed \u0111i\u1ec1u ch\u1ec9nh \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 t\u1ed1t nh\u1ea5t b\u1ea1n nh\u00e9!<\/p>\n\n\n\n
\u0110\u0102NG K\u00dd NGAY \u0111\u1ec3 tr\u1edf th\u00e0nh Publishers \u0111\u1ed3ng h\u00e0nh c\u00f9ng Rentracks<\/a>! <\/strong><\/p>\n\n\n\n![\"\"](\"https:\/\/rentracks.com.vn\/wp-content\/uploads\/2021\/06\/20210611-footer-banner-ki\u1ebfm-ti\u1ec1n-online-t\u1ea1i-nh\u00e0-1024x266.jpg\")
<\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"C\u0169ng nh\u01b0 Facebook, l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng Instagram \u0111\u00e3 t\u0103ng tr\u01b0\u1edfng \u0111\u1ebfn h\u00e0ng t\u1ef7. \u0110\u00e2y qu\u1ea3 l\u00e0 m\u1ed9t con s\u1ed1 kh\u1ed5ng l\u1ed3 \u0111\u00fang kh\u00f4ng n\u00e0o? N\u1ebfu… Read More »C\u00e1ch ch\u1ea1y qu\u1ea3ng c\u00e1o Instagram Ads hi\u1ec7u qu\u1ea3<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":6679,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[15],"tags":[34],"class_list":["post-3172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tiep-thi-lien-ket","tag-chia-se-kinh-nghiem"],"_links":{"self":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/3172"}],"collection":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/comments?post=3172"}],"version-history":[{"count":1,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/3172\/revisions"}],"predecessor-version":[{"id":12386,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/3172\/revisions\/12386"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/media\/6679"}],"wp:attachment":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/media?parent=3172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/categories?post=3172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/tags?post=3172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
<\/figure>\n\n\n\nN\u1ebfu b\u1ea1n ch\u1ecdn \u201cAwareness\u201d, b\u1ea1n s\u1ebd mu\u1ed1n th\u1eadt nhi\u1ec1u ng\u01b0\u1eddi bi\u1ebft \u0111\u1ebfn t\u00ean th\u01b0\u01a1ng hi\u1ec7u v\u00e0 s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 m\u00e0 b\u1ea1n cung c\u1ea5p. D\u0129 nhi\u00ean kh\u00e1ch h\u00e0ng s\u1ebd kh\u00f4ng gh\u00e9 th\u0103m m\u1ed9t c\u1eeda h\u00e0ng b\u1ea5t k\u1ef3 v\u00e0 \u0111\u1eb7t mua s\u1ea3n ph\u1ea9m. H\u1ecd c\u1ea7n ph\u1ea3i hi\u1ec3u r\u00f5 v\u1ec1 c\u1eeda h\u00e0ng tr\u01b0\u1edbc.<\/p>\n\n\n\n
N\u1ebfu b\u1ea1n ch\u1ecdn \u201cConsideration\u201d, b\u1ea1n mu\u1ed1n c\u00f3 \u0111\u01a1n h\u00e0ng nh\u01b0ng kh\u00e1ch h\u00e0ng s\u1ebd kh\u00f4ng \u0111\u1eb7t h\u00e0ng ngay l\u1eadp t\u1ee9c t\u1ea1i giai \u0111o\u1ea1n n\u00e0y. B\u1ea1n c\u1ea7n ph\u1ea3i li\u00ean t\u1ee5c k\u00edch th\u00edch s\u1ef1 h\u1ee9ng th\u00fa c\u1ee7a h\u1ecd. H\u00e3y t\u00edch c\u1ef1c d\u00f9ng c\u00e1c nh\u1eefng video gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m, b\u00e0i blog,… \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n
N\u1ebfu b\u1ea1n ch\u1ecdn \u201cConversion\u201d, b\u1ea1n \u0111\u00e3 \u0111\u1ebfn giai \u0111o\u1ea1n cu\u1ed1i c\u00f9ng: giai \u0111o\u1ea1n chuy\u1ec3n \u0111\u1ed5i. L\u00fac n\u00e0y m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 chia s\u1ebb c\u00e1c th\u00f4ng tin nh\u01b0 gi\u00e1 b\u00e1n s\u1ea3n ph\u1ea9m, c\u00e1c th\u00f4ng tin v\u1ec1 khuy\u1ebfn m\u00e3i, qu\u00e0 t\u1eb7ng,… nh\u1eb1m d\u1eabn d\u1ee5 kh\u00e1ch h\u00e0ng \u0111\u1eb7t mua s\u1ea3n ph\u1ea9m.<\/p>\n\n\n\n
H\u00ecnh th\u1ee9c hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n l\u00e0 g\u00ec?<\/strong><\/h2>\n\n\n\nTr\u00ean giao di\u1ec7n khi ch\u1ea1y qu\u1ea3ng c\u00e1o Instagram Ads, b\u1ea1n c\u00f3 th\u1ec3 ch\u1ecdn c\u00e1c c\u00e1ch hi\u1ec3n th\u1ecb sau:<\/p>\n\n\n\n
- Singe Image Link Ad: H\u00ecnh \u1ea3nh hi\u1ec3n th\u1ecb \u0111\u01a1n th\u00f4ng th\u01b0\u1eddng. N\u1ebfu b\u1ea1n c\u00f3 m\u1ed9t th\u00f4ng \u0111i\u1ec7p nh\u1ea5t \u0111\u1ecbnh mu\u1ed1n chia s\u1ebb \u0111\u1ebfn kh\u00e1ch h\u00e0ng th\u00ec \u0111\u00e2y l\u00e0 l\u1ef1a ch\u1ecdn ph\u00f9 h\u1ee3p.<\/li>
- Video Ad: M\u1ed9t d\u1ea1ng qu\u1ea3ng c\u00e1o \u0111ang d\u1ea7n \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng ph\u1ed5 bi\u1ebfn. Instagram cho ph\u00e9p video k\u00e9o d\u00e0i \u0111\u1ebfn 60s. M\u1ed9t ch\u00fat chuy\u1ec3n \u0111\u1ed9ng s\u1ebd gi\u00fap qu\u1ea3ng c\u00e1o c\u1ee7a b\u1eaft \u0111\u01b0\u1ee3c nhi\u1ec1u \u00e1nh nh\u00ecn h\u01a1n.<\/li>
- Carousel Ad: \u0110\u00e2y l\u00e0 d\u1ea1ng qu\u1ea3ng c\u00e1o ph\u00f9 h\u1ee3p khi b\u1ea1n mu\u1ed1n chia s\u1ebb m\u1ed9t chu\u1ed7i nh\u1eefng th\u00f4ng \u0111i\u1ec7p ho\u1eb7c m\u1ed9t chu\u1ed7i nh\u1eefng s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5. V\u1edbi Carousel Ad, b\u1ea1n s\u1ebd s\u1eed d\u1ee5ng r\u1ea5t nhi\u1ec1u h\u00ecnh \u1ea3nh kh\u00e1c nhau.<\/li>
- Slideshow Ad: Slideshow Ad v\u1ec1 c\u01a1 b\u1ea3n c\u0169ng t\u01b0\u01a1ng t\u1ef1 nh\u01b0 Carousel Ad. \u0110i\u1ec3m kh\u00e1c bi\u1ec7t \u1edf \u0111\u00e2y ch\u00ednh l\u00e0 n\u00f3 t\u1ef1 \u0111\u1ed3ng chuy\u1ec3n \u0111\u1ed5i h\u00ecnh \u1ea3nh theo m\u1ed9t v\u00f2ng l\u1eb7p.<\/li>
- Story Ad: Story l\u00e0 d\u1ea1ng qu\u1ea3ng c\u00e1o m\u1edbi nh\u1ea5t v\u00e0 hot nh\u1ea5t hi\u1ec7n t\u1ea1i. D\u01b0\u1edbi d\u1ea1ng story, qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 l\u00e0 h\u00ecnh \u1ea3nh, l\u00e0 gif, l\u00e0 video ho\u1eb7c l\u00e0 s\u1ef1 k\u1ebft h\u1ee3p c\u1ee7a t\u1ea5t c\u1ea3 m\u1ecdi th\u1ee9. Story Ad c\u00f3 c\u00e1c hi\u1ec3n th\u1ecb t\u1ef1 nhi\u00ean b\u1edfi v\u00ec n\u00f3 th\u01b0\u1eddng \u0111\u01b0\u1ee3c ch\u00e8n v\u00e0o chu\u1ed7i Story c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li><\/ol>\n\n\n\n
<\/figure><\/div>\n\n\n\n<\/figure><\/div>\n\n\n\nNg\u00e2n s\u00e1ch b\u1ea1n n\u00ean chi cho qu\u1ea3ng c\u00e1o l\u00e0 bao nhi\u00eau?<\/strong><\/h2>\n\n\n\n\u0110\u1ec3 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c ng\u00e2n s\u00e1ch ph\u00f9 h\u1ee3p, b\u1ea1n c\u1ea7n ph\u1ea3i hi\u1ec3u r\u00f5 gi\u00e1 tr\u1ecb s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 m\u00e0 b\u1ea1n cung c\u1ea5p. B\u1ea1n ph\u1ea3i t\u00ednh to\u00e1n \u0111\u01b0\u1ee3c m\u1ee9c chi ph\u00ed b\u1ea1n s\u1eb5n s\u00e0ng chi cho m\u1ed9t kh\u00e1ch h\u00e0ng. Ch\u01b0a k\u1ec3 b\u1ea1n c\u00f2n ph\u1ea3i \u0111\u1ec3 t\u00e2m \u0111\u1ebfn l\u1ee3i nhu\u1eadn sau chi ph\u00ed \u0111\u00f3 l\u00e0 bao nhi\u00eau. Li\u1ec7u m\u1ee9c l\u1ee3i nhu\u1eadn \u0111\u00f3 c\u00f3 ph\u00f9 h\u1ee3p hay kh\u00f4ng?<\/p>\n\n\n\n
<\/figure><\/div>\n\n\n\nCPA (Cost per Acquisition\/Action) l\u00e0 chi ph\u00ed m\u00e0 b\u1ea1n ph\u1ea3i tr\u1ea3 khi m\u1ed9t kh\u00e1ch h\u00e0ng th\u1ef1c hi\u1ec7n h\u00e0nh \u0111\u1ed9ng b\u1ea1n mong mu\u1ed1n (v\u00ed d\u1ee5: click v\u00e0 qu\u1ea3ng c\u00e1o).<\/p>\n\n\n\n
CPA = T\u1ed5ng chi ph\u00ed qu\u1ea3ng c\u00e1o \/ T\u1ed5ng s\u1ed1 l\u01b0\u1ee3ng chuy\u1ec3n \u0111\u1ed5i<\/p>\n\n\n\n
V\u00ed d\u1ee5: S\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n l\u00e0 m\u1ed9t \u0111\u00f4i d\u00e9p tr\u1ecb gi\u00e1 25k. B\u1ea1n ch\u1ea1y qu\u1ea3ng c\u00e1o trong m\u1ed9t th\u00e1ng ti\u00eau h\u1ebft 1 tri\u1ec7u cho qu\u1ea3ng c\u00e1o \u0111\u00f3. Trong m\u1ed9t th\u00e1ng ch\u1ea1y qu\u1ea3ng c\u00e1o, s\u1ed1 \u0111\u00f4i d\u00e9p b\u1ea1n b\u00e1n \u0111\u01b0\u1ee3c l\u00e0 40 \u0111\u00f4i. Trung b\u00ecnh m\u1ed9t kh\u00e1ch h\u00e0ng s\u1ebd mua ba \u0111\u00f4i d\u00e9p tr\u1ecb gi\u00e1 75k.<\/p>\n\n\n\n
Trong tr\u01b0\u1eddng h\u1ee3p n\u00e0y, CPA c\u1ee7a b\u1ea1n l\u00e0 25k v\u00e0 chi ph\u00ed n\u00e0y th\u1ea5p h\u01a1n gi\u00e1 tr\u1ecb kh\u00e1ch h\u00e0ng t\u1ee9c 75k. B\u1ea1n c\u00f3 th\u1ec3 ti\u1ebfp t\u1ee5c tri\u1ec3n khai qu\u1ea3ng c\u00e1o.<\/p>\n\n\n\n
Tuy nhi\u00ean, khi CPA l\u1edbn h\u01a1n gi\u00e1 tr\u1ecb kh\u00e1ch h\u00e0ng, b\u1ea1n c\u1ea7n ph\u1ea3i cho d\u1eebng qu\u1ea3ng c\u00e1o ho\u1eb7c thay \u0111\u1ed5i n\u1ed9i dung nh\u1eb1m c\u1ea3i thi\u1ec7n n\u00f3. N\u1ebfu kh\u00f4ng, b\u1ea1n s\u1ebd ch\u1ec9 hao ph\u00ed ti\u1ec1n b\u1ea1n m\u00e0 th\u00f4i.<\/p>\n\n\n\n
X\u00e1c \u0111\u1ecbnh t\u1ec7p kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau<\/strong><\/h2>\n\n\n\nN\u1ebfu b\u1ea1n \u0111\u00e3 t\u1eebng ti\u1ebfp x\u00fac v\u1edbi Facebook Ads th\u00ec ch\u1eafc ch\u1eafn Instagram Ads s\u1ebd kh\u00f4ng l\u00e0m b\u1ea1n b\u1ee1 ng\u1ee1. \u0110\u1ec3 gi\u00fap qu\u1ea3ng c\u00e1o ti\u1ebfp c\u1eadn \u0111\u00fang ng\u01b0\u1eddi, b\u1ea1n c\u1ea7n chi ti\u1ebft m\u1ed9t s\u1ed1 th\u00f4ng tin sau:<\/p>\n\n\n\n
- Location (\u0111\u1ecba \u0111i\u1ec3m): n\u1ebfu b\u1ea1n c\u00f3 c\u1eeda h\u00e0ng v\u00e0 mong mu\u1ed1n kh\u00e1ch h\u00e0ng gh\u00e9 th\u0103m, h\u00e3y th\u00eam th\u00f4ng tin nh\u01b0 s\u1ed1 nh\u00e0, qu\u1eadn, huy\u1ec7n, th\u00e0nh ph\u1ed1,\u2026 <\/li>
- Interests (s\u1edf th\u00edch): h\u00e3y ngh\u0129 \u0111\u1ebfn s\u1edf th\u00edch m\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 c\u00f3. V\u00ed d\u1ee5, n\u1ebfu b\u1ea1n b\u00e1n c\u00e2y c\u1ea3nh th\u00ec h\u1eb3n kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n ph\u1ea3i c\u00f3 s\u1edf th\u00edch s\u01b0u t\u1eadp c\u00e2y c\u1ea3nh ho\u1eb7c c\u00f3 nhu c\u1ea7u s\u1eed d\u1ee5ng c\u00e2y c\u1ea3nh l\u00e0m v\u1eadt trang tr\u00ed,…<\/li>
- Behavior (h\u00e0nh vi): b\u1ea1n c\u00f3 th\u1ec3 nh\u1eadn di\u1ec7n kh\u00e1ch h\u00e0ng d\u1ef1a v\u00e0o h\u00e0nh vi mua h\u00e0ng c\u1ee7a h\u1ecd tr\u00ean c\u00e1c m\u1ea1ng x\u00e3 h\u1ed9i.<\/li>
- Demographics (nh\u00e2n kh\u1ea9u h\u1ecdc): \u0111\u1ec3 thu h\u1eb9p di\u1ec7n kh\u00e1ch h\u00e0ng h\u01a1n n\u1eefa, b\u1ea1n h\u00e3y th\u00eam th\u00f4ng tin nh\u01b0 gi\u1edbi t\u00ednh, \u0111\u1ed9 tu\u1ed5i, ng\u00f4n ng\u1eef, s\u1edf th\u00edch,…<\/li>
- Custom Audiences: Ph\u01b0\u01a1ng th\u1ee9c n\u00e0y cho ph\u00e9p t\u1ea3i l\u00ean s\u1ed1 email c\u1ee7a kh\u00e1ch h\u00e0ng hi\u1ec7n c\u00f3 v\u00e0 Instagram s\u1ebd d\u00f2 data \u0111\u1ec3 t\u00ecm c\u00e1c t\u00e0i kho\u1ea3n kh\u00e1ch h\u00e0ng kh\u1edbp v\u1edbi th\u00f4ng tin b\u1ea1n v\u1eeba t\u1ea3i l\u00ean.<\/li>
- Lookalikes (kh\u00e1ch h\u00e0ng t\u01b0\u01a1ng t\u1ef1): D\u1ef1a tr\u00ean Custom Audiences, Instagram s\u1ebd t\u00ecm ki\u1ebfm nh\u1eefng kh\u00e1ch h\u00e0ng c\u00f3 nh\u00e2n kh\u1ea9u h\u1ecdc t\u01b0\u01a1ng t\u1ef1. Nh\u1eefng kh\u00e1ch h\u00e0ng n\u00e0y t\u01b0\u01a1ng \u0111\u1ed1i gi\u1ed1ng kh\u00e1ch h\u00e0ng hi\u1ec7n c\u00f3, do \u0111\u00f3, kh\u1ea3 n\u0103ng h\u1ecd t\u01b0\u01a1ng t\u00e1c v\u1edbi s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n c\u0169ng cao h\u01a1n.<\/li><\/ol>\n\n\n\n
<\/figure><\/div>\n\n\n\nK\u1ebft lu\u1eadn<\/strong><\/h2>\n\n\n\nB\u1ea1n s\u1ebd t\u1ea1o qu\u1ea3ng c\u00e1o Instagram b\u1eb1ng c\u00e1ch n\u00e0o? Tham kh\u1ea3o b\u00e0i vi\u1ebft: \u201cH\u01b0\u1edbng d\u1eabn ch\u1ea1y qu\u1ea3ng c\u00e1o Facebook cho ng\u01b0\u1eddi m\u1edbi<\/a><\/em>\u201d b\u1ea1n nh\u00e9! Instagram v\u00e0 Facebook c\u00f9ng chia s\u1ebb khu v\u1ef1c qu\u1ea3n l\u00fd qu\u1ea3ng c\u00e1o \u0111\u1ea5y!<\/p>\n\n\n\nFacebook Ads cho b\u1ea1n r\u1ea5t nhi\u1ec1u l\u1ef1a ch\u1ecdn. M\u1ed9t khi b\u1ea1n \u0111\u00e3 l\u00e0m quen v\u1edbi c\u00e1ch ho\u1ea1t \u0111\u1ed9ng c\u1ee7a n\u00f3 th\u00ec n\u00f3 s\u1ebd gi\u00fap b\u1ea1n nhi\u1ec1u h\u01a1n l\u00e0 khi\u1ebfn b\u1ea1n ch\u00e1y t\u00fai \u0111\u1ea5y! Facebook Ads l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 linh \u0111\u1ed9ng. B\u1ea1n h\u00e3y th\u01b0\u1eddng xuy\u00ean theo d\u00f5i k\u1ebft qu\u1ea3 c\u1ee7a qu\u1ea3ng c\u00e1o v\u00e0 th\u1eed \u0111i\u1ec1u ch\u1ec9nh \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 t\u1ed1t nh\u1ea5t b\u1ea1n nh\u00e9!<\/p>\n\n\n\n
\u0110\u0102NG K\u00dd NGAY \u0111\u1ec3 tr\u1edf th\u00e0nh Publishers \u0111\u1ed3ng h\u00e0nh c\u00f9ng Rentracks<\/a>! <\/strong><\/p>\n\n\n\n<\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"C\u0169ng nh\u01b0 Facebook, l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng Instagram \u0111\u00e3 t\u0103ng tr\u01b0\u1edfng \u0111\u1ebfn h\u00e0ng t\u1ef7. \u0110\u00e2y qu\u1ea3 l\u00e0 m\u1ed9t con s\u1ed1 kh\u1ed5ng l\u1ed3 \u0111\u00fang kh\u00f4ng n\u00e0o? N\u1ebfu… Read More »C\u00e1ch ch\u1ea1y qu\u1ea3ng c\u00e1o Instagram Ads hi\u1ec7u qu\u1ea3<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":6679,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[15],"tags":[34],"class_list":["post-3172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tiep-thi-lien-ket","tag-chia-se-kinh-nghiem"],"_links":{"self":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/3172"}],"collection":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/comments?post=3172"}],"version-history":[{"count":1,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/3172\/revisions"}],"predecessor-version":[{"id":12386,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/3172\/revisions\/12386"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/media\/6679"}],"wp:attachment":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/media?parent=3172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/categories?post=3172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/tags?post=3172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
<\/figure><\/div>\n\n\n\n<\/figure><\/div>\n\n\n\nNg\u00e2n s\u00e1ch b\u1ea1n n\u00ean chi cho qu\u1ea3ng c\u00e1o l\u00e0 bao nhi\u00eau?<\/strong><\/h2>\n\n\n\n\u0110\u1ec3 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c ng\u00e2n s\u00e1ch ph\u00f9 h\u1ee3p, b\u1ea1n c\u1ea7n ph\u1ea3i hi\u1ec3u r\u00f5 gi\u00e1 tr\u1ecb s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 m\u00e0 b\u1ea1n cung c\u1ea5p. B\u1ea1n ph\u1ea3i t\u00ednh to\u00e1n \u0111\u01b0\u1ee3c m\u1ee9c chi ph\u00ed b\u1ea1n s\u1eb5n s\u00e0ng chi cho m\u1ed9t kh\u00e1ch h\u00e0ng. Ch\u01b0a k\u1ec3 b\u1ea1n c\u00f2n ph\u1ea3i \u0111\u1ec3 t\u00e2m \u0111\u1ebfn l\u1ee3i nhu\u1eadn sau chi ph\u00ed \u0111\u00f3 l\u00e0 bao nhi\u00eau. Li\u1ec7u m\u1ee9c l\u1ee3i nhu\u1eadn \u0111\u00f3 c\u00f3 ph\u00f9 h\u1ee3p hay kh\u00f4ng?<\/p>\n\n\n\n
<\/figure><\/div>\n\n\n\nCPA (Cost per Acquisition\/Action) l\u00e0 chi ph\u00ed m\u00e0 b\u1ea1n ph\u1ea3i tr\u1ea3 khi m\u1ed9t kh\u00e1ch h\u00e0ng th\u1ef1c hi\u1ec7n h\u00e0nh \u0111\u1ed9ng b\u1ea1n mong mu\u1ed1n (v\u00ed d\u1ee5: click v\u00e0 qu\u1ea3ng c\u00e1o).<\/p>\n\n\n\n
CPA = T\u1ed5ng chi ph\u00ed qu\u1ea3ng c\u00e1o \/ T\u1ed5ng s\u1ed1 l\u01b0\u1ee3ng chuy\u1ec3n \u0111\u1ed5i<\/p>\n\n\n\n
V\u00ed d\u1ee5: S\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n l\u00e0 m\u1ed9t \u0111\u00f4i d\u00e9p tr\u1ecb gi\u00e1 25k. B\u1ea1n ch\u1ea1y qu\u1ea3ng c\u00e1o trong m\u1ed9t th\u00e1ng ti\u00eau h\u1ebft 1 tri\u1ec7u cho qu\u1ea3ng c\u00e1o \u0111\u00f3. Trong m\u1ed9t th\u00e1ng ch\u1ea1y qu\u1ea3ng c\u00e1o, s\u1ed1 \u0111\u00f4i d\u00e9p b\u1ea1n b\u00e1n \u0111\u01b0\u1ee3c l\u00e0 40 \u0111\u00f4i. Trung b\u00ecnh m\u1ed9t kh\u00e1ch h\u00e0ng s\u1ebd mua ba \u0111\u00f4i d\u00e9p tr\u1ecb gi\u00e1 75k.<\/p>\n\n\n\n
Trong tr\u01b0\u1eddng h\u1ee3p n\u00e0y, CPA c\u1ee7a b\u1ea1n l\u00e0 25k v\u00e0 chi ph\u00ed n\u00e0y th\u1ea5p h\u01a1n gi\u00e1 tr\u1ecb kh\u00e1ch h\u00e0ng t\u1ee9c 75k. B\u1ea1n c\u00f3 th\u1ec3 ti\u1ebfp t\u1ee5c tri\u1ec3n khai qu\u1ea3ng c\u00e1o.<\/p>\n\n\n\n
Tuy nhi\u00ean, khi CPA l\u1edbn h\u01a1n gi\u00e1 tr\u1ecb kh\u00e1ch h\u00e0ng, b\u1ea1n c\u1ea7n ph\u1ea3i cho d\u1eebng qu\u1ea3ng c\u00e1o ho\u1eb7c thay \u0111\u1ed5i n\u1ed9i dung nh\u1eb1m c\u1ea3i thi\u1ec7n n\u00f3. N\u1ebfu kh\u00f4ng, b\u1ea1n s\u1ebd ch\u1ec9 hao ph\u00ed ti\u1ec1n b\u1ea1n m\u00e0 th\u00f4i.<\/p>\n\n\n\n
X\u00e1c \u0111\u1ecbnh t\u1ec7p kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau<\/strong><\/h2>\n\n\n\nN\u1ebfu b\u1ea1n \u0111\u00e3 t\u1eebng ti\u1ebfp x\u00fac v\u1edbi Facebook Ads th\u00ec ch\u1eafc ch\u1eafn Instagram Ads s\u1ebd kh\u00f4ng l\u00e0m b\u1ea1n b\u1ee1 ng\u1ee1. \u0110\u1ec3 gi\u00fap qu\u1ea3ng c\u00e1o ti\u1ebfp c\u1eadn \u0111\u00fang ng\u01b0\u1eddi, b\u1ea1n c\u1ea7n chi ti\u1ebft m\u1ed9t s\u1ed1 th\u00f4ng tin sau:<\/p>\n\n\n\n
- Location (\u0111\u1ecba \u0111i\u1ec3m): n\u1ebfu b\u1ea1n c\u00f3 c\u1eeda h\u00e0ng v\u00e0 mong mu\u1ed1n kh\u00e1ch h\u00e0ng gh\u00e9 th\u0103m, h\u00e3y th\u00eam th\u00f4ng tin nh\u01b0 s\u1ed1 nh\u00e0, qu\u1eadn, huy\u1ec7n, th\u00e0nh ph\u1ed1,\u2026 <\/li>
- Interests (s\u1edf th\u00edch): h\u00e3y ngh\u0129 \u0111\u1ebfn s\u1edf th\u00edch m\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 c\u00f3. V\u00ed d\u1ee5, n\u1ebfu b\u1ea1n b\u00e1n c\u00e2y c\u1ea3nh th\u00ec h\u1eb3n kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n ph\u1ea3i c\u00f3 s\u1edf th\u00edch s\u01b0u t\u1eadp c\u00e2y c\u1ea3nh ho\u1eb7c c\u00f3 nhu c\u1ea7u s\u1eed d\u1ee5ng c\u00e2y c\u1ea3nh l\u00e0m v\u1eadt trang tr\u00ed,…<\/li>
- Behavior (h\u00e0nh vi): b\u1ea1n c\u00f3 th\u1ec3 nh\u1eadn di\u1ec7n kh\u00e1ch h\u00e0ng d\u1ef1a v\u00e0o h\u00e0nh vi mua h\u00e0ng c\u1ee7a h\u1ecd tr\u00ean c\u00e1c m\u1ea1ng x\u00e3 h\u1ed9i.<\/li>
- Demographics (nh\u00e2n kh\u1ea9u h\u1ecdc): \u0111\u1ec3 thu h\u1eb9p di\u1ec7n kh\u00e1ch h\u00e0ng h\u01a1n n\u1eefa, b\u1ea1n h\u00e3y th\u00eam th\u00f4ng tin nh\u01b0 gi\u1edbi t\u00ednh, \u0111\u1ed9 tu\u1ed5i, ng\u00f4n ng\u1eef, s\u1edf th\u00edch,…<\/li>
- Custom Audiences: Ph\u01b0\u01a1ng th\u1ee9c n\u00e0y cho ph\u00e9p t\u1ea3i l\u00ean s\u1ed1 email c\u1ee7a kh\u00e1ch h\u00e0ng hi\u1ec7n c\u00f3 v\u00e0 Instagram s\u1ebd d\u00f2 data \u0111\u1ec3 t\u00ecm c\u00e1c t\u00e0i kho\u1ea3n kh\u00e1ch h\u00e0ng kh\u1edbp v\u1edbi th\u00f4ng tin b\u1ea1n v\u1eeba t\u1ea3i l\u00ean.<\/li>
- Lookalikes (kh\u00e1ch h\u00e0ng t\u01b0\u01a1ng t\u1ef1): D\u1ef1a tr\u00ean Custom Audiences, Instagram s\u1ebd t\u00ecm ki\u1ebfm nh\u1eefng kh\u00e1ch h\u00e0ng c\u00f3 nh\u00e2n kh\u1ea9u h\u1ecdc t\u01b0\u01a1ng t\u1ef1. Nh\u1eefng kh\u00e1ch h\u00e0ng n\u00e0y t\u01b0\u01a1ng \u0111\u1ed1i gi\u1ed1ng kh\u00e1ch h\u00e0ng hi\u1ec7n c\u00f3, do \u0111\u00f3, kh\u1ea3 n\u0103ng h\u1ecd t\u01b0\u01a1ng t\u00e1c v\u1edbi s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n c\u0169ng cao h\u01a1n.<\/li><\/ol>\n\n\n\n
<\/figure><\/div>\n\n\n\nK\u1ebft lu\u1eadn<\/strong><\/h2>\n\n\n\nB\u1ea1n s\u1ebd t\u1ea1o qu\u1ea3ng c\u00e1o Instagram b\u1eb1ng c\u00e1ch n\u00e0o? Tham kh\u1ea3o b\u00e0i vi\u1ebft: \u201cH\u01b0\u1edbng d\u1eabn ch\u1ea1y qu\u1ea3ng c\u00e1o Facebook cho ng\u01b0\u1eddi m\u1edbi<\/a><\/em>\u201d b\u1ea1n nh\u00e9! Instagram v\u00e0 Facebook c\u00f9ng chia s\u1ebb khu v\u1ef1c qu\u1ea3n l\u00fd qu\u1ea3ng c\u00e1o \u0111\u1ea5y!<\/p>\n\n\n\nFacebook Ads cho b\u1ea1n r\u1ea5t nhi\u1ec1u l\u1ef1a ch\u1ecdn. M\u1ed9t khi b\u1ea1n \u0111\u00e3 l\u00e0m quen v\u1edbi c\u00e1ch ho\u1ea1t \u0111\u1ed9ng c\u1ee7a n\u00f3 th\u00ec n\u00f3 s\u1ebd gi\u00fap b\u1ea1n nhi\u1ec1u h\u01a1n l\u00e0 khi\u1ebfn b\u1ea1n ch\u00e1y t\u00fai \u0111\u1ea5y! Facebook Ads l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 linh \u0111\u1ed9ng. B\u1ea1n h\u00e3y th\u01b0\u1eddng xuy\u00ean theo d\u00f5i k\u1ebft qu\u1ea3 c\u1ee7a qu\u1ea3ng c\u00e1o v\u00e0 th\u1eed \u0111i\u1ec1u ch\u1ec9nh \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 t\u1ed1t nh\u1ea5t b\u1ea1n nh\u00e9!<\/p>\n\n\n\n
\u0110\u0102NG K\u00dd NGAY \u0111\u1ec3 tr\u1edf th\u00e0nh Publishers \u0111\u1ed3ng h\u00e0nh c\u00f9ng Rentracks<\/a>! <\/strong><\/p>\n\n\n\n<\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"C\u0169ng nh\u01b0 Facebook, l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng Instagram \u0111\u00e3 t\u0103ng tr\u01b0\u1edfng \u0111\u1ebfn h\u00e0ng t\u1ef7. \u0110\u00e2y qu\u1ea3 l\u00e0 m\u1ed9t con s\u1ed1 kh\u1ed5ng l\u1ed3 \u0111\u00fang kh\u00f4ng n\u00e0o? N\u1ebfu… Read More »C\u00e1ch ch\u1ea1y qu\u1ea3ng c\u00e1o Instagram Ads hi\u1ec7u qu\u1ea3<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":6679,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[15],"tags":[34],"class_list":["post-3172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tiep-thi-lien-ket","tag-chia-se-kinh-nghiem"],"_links":{"self":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/3172"}],"collection":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/comments?post=3172"}],"version-history":[{"count":1,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/3172\/revisions"}],"predecessor-version":[{"id":12386,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/3172\/revisions\/12386"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/media\/6679"}],"wp:attachment":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/media?parent=3172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/categories?post=3172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/tags?post=3172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
<\/figure><\/div>\n\n\n\nCPA (Cost per Acquisition\/Action) l\u00e0 chi ph\u00ed m\u00e0 b\u1ea1n ph\u1ea3i tr\u1ea3 khi m\u1ed9t kh\u00e1ch h\u00e0ng th\u1ef1c hi\u1ec7n h\u00e0nh \u0111\u1ed9ng b\u1ea1n mong mu\u1ed1n (v\u00ed d\u1ee5: click v\u00e0 qu\u1ea3ng c\u00e1o).<\/p>\n\n\n\n
CPA = T\u1ed5ng chi ph\u00ed qu\u1ea3ng c\u00e1o \/ T\u1ed5ng s\u1ed1 l\u01b0\u1ee3ng chuy\u1ec3n \u0111\u1ed5i<\/p>\n\n\n\n
V\u00ed d\u1ee5: S\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n l\u00e0 m\u1ed9t \u0111\u00f4i d\u00e9p tr\u1ecb gi\u00e1 25k. B\u1ea1n ch\u1ea1y qu\u1ea3ng c\u00e1o trong m\u1ed9t th\u00e1ng ti\u00eau h\u1ebft 1 tri\u1ec7u cho qu\u1ea3ng c\u00e1o \u0111\u00f3. Trong m\u1ed9t th\u00e1ng ch\u1ea1y qu\u1ea3ng c\u00e1o, s\u1ed1 \u0111\u00f4i d\u00e9p b\u1ea1n b\u00e1n \u0111\u01b0\u1ee3c l\u00e0 40 \u0111\u00f4i. Trung b\u00ecnh m\u1ed9t kh\u00e1ch h\u00e0ng s\u1ebd mua ba \u0111\u00f4i d\u00e9p tr\u1ecb gi\u00e1 75k.<\/p>\n\n\n\n
Trong tr\u01b0\u1eddng h\u1ee3p n\u00e0y, CPA c\u1ee7a b\u1ea1n l\u00e0 25k v\u00e0 chi ph\u00ed n\u00e0y th\u1ea5p h\u01a1n gi\u00e1 tr\u1ecb kh\u00e1ch h\u00e0ng t\u1ee9c 75k. B\u1ea1n c\u00f3 th\u1ec3 ti\u1ebfp t\u1ee5c tri\u1ec3n khai qu\u1ea3ng c\u00e1o.<\/p>\n\n\n\n
Tuy nhi\u00ean, khi CPA l\u1edbn h\u01a1n gi\u00e1 tr\u1ecb kh\u00e1ch h\u00e0ng, b\u1ea1n c\u1ea7n ph\u1ea3i cho d\u1eebng qu\u1ea3ng c\u00e1o ho\u1eb7c thay \u0111\u1ed5i n\u1ed9i dung nh\u1eb1m c\u1ea3i thi\u1ec7n n\u00f3. N\u1ebfu kh\u00f4ng, b\u1ea1n s\u1ebd ch\u1ec9 hao ph\u00ed ti\u1ec1n b\u1ea1n m\u00e0 th\u00f4i.<\/p>\n\n\n\n
X\u00e1c \u0111\u1ecbnh t\u1ec7p kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau<\/strong><\/h2>\n\n\n\nN\u1ebfu b\u1ea1n \u0111\u00e3 t\u1eebng ti\u1ebfp x\u00fac v\u1edbi Facebook Ads th\u00ec ch\u1eafc ch\u1eafn Instagram Ads s\u1ebd kh\u00f4ng l\u00e0m b\u1ea1n b\u1ee1 ng\u1ee1. \u0110\u1ec3 gi\u00fap qu\u1ea3ng c\u00e1o ti\u1ebfp c\u1eadn \u0111\u00fang ng\u01b0\u1eddi, b\u1ea1n c\u1ea7n chi ti\u1ebft m\u1ed9t s\u1ed1 th\u00f4ng tin sau:<\/p>\n\n\n\n
- Location (\u0111\u1ecba \u0111i\u1ec3m): n\u1ebfu b\u1ea1n c\u00f3 c\u1eeda h\u00e0ng v\u00e0 mong mu\u1ed1n kh\u00e1ch h\u00e0ng gh\u00e9 th\u0103m, h\u00e3y th\u00eam th\u00f4ng tin nh\u01b0 s\u1ed1 nh\u00e0, qu\u1eadn, huy\u1ec7n, th\u00e0nh ph\u1ed1,\u2026 <\/li>
- Interests (s\u1edf th\u00edch): h\u00e3y ngh\u0129 \u0111\u1ebfn s\u1edf th\u00edch m\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 c\u00f3. V\u00ed d\u1ee5, n\u1ebfu b\u1ea1n b\u00e1n c\u00e2y c\u1ea3nh th\u00ec h\u1eb3n kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n ph\u1ea3i c\u00f3 s\u1edf th\u00edch s\u01b0u t\u1eadp c\u00e2y c\u1ea3nh ho\u1eb7c c\u00f3 nhu c\u1ea7u s\u1eed d\u1ee5ng c\u00e2y c\u1ea3nh l\u00e0m v\u1eadt trang tr\u00ed,…<\/li>
- Behavior (h\u00e0nh vi): b\u1ea1n c\u00f3 th\u1ec3 nh\u1eadn di\u1ec7n kh\u00e1ch h\u00e0ng d\u1ef1a v\u00e0o h\u00e0nh vi mua h\u00e0ng c\u1ee7a h\u1ecd tr\u00ean c\u00e1c m\u1ea1ng x\u00e3 h\u1ed9i.<\/li>
- Demographics (nh\u00e2n kh\u1ea9u h\u1ecdc): \u0111\u1ec3 thu h\u1eb9p di\u1ec7n kh\u00e1ch h\u00e0ng h\u01a1n n\u1eefa, b\u1ea1n h\u00e3y th\u00eam th\u00f4ng tin nh\u01b0 gi\u1edbi t\u00ednh, \u0111\u1ed9 tu\u1ed5i, ng\u00f4n ng\u1eef, s\u1edf th\u00edch,…<\/li>
- Custom Audiences: Ph\u01b0\u01a1ng th\u1ee9c n\u00e0y cho ph\u00e9p t\u1ea3i l\u00ean s\u1ed1 email c\u1ee7a kh\u00e1ch h\u00e0ng hi\u1ec7n c\u00f3 v\u00e0 Instagram s\u1ebd d\u00f2 data \u0111\u1ec3 t\u00ecm c\u00e1c t\u00e0i kho\u1ea3n kh\u00e1ch h\u00e0ng kh\u1edbp v\u1edbi th\u00f4ng tin b\u1ea1n v\u1eeba t\u1ea3i l\u00ean.<\/li>
- Lookalikes (kh\u00e1ch h\u00e0ng t\u01b0\u01a1ng t\u1ef1): D\u1ef1a tr\u00ean Custom Audiences, Instagram s\u1ebd t\u00ecm ki\u1ebfm nh\u1eefng kh\u00e1ch h\u00e0ng c\u00f3 nh\u00e2n kh\u1ea9u h\u1ecdc t\u01b0\u01a1ng t\u1ef1. Nh\u1eefng kh\u00e1ch h\u00e0ng n\u00e0y t\u01b0\u01a1ng \u0111\u1ed1i gi\u1ed1ng kh\u00e1ch h\u00e0ng hi\u1ec7n c\u00f3, do \u0111\u00f3, kh\u1ea3 n\u0103ng h\u1ecd t\u01b0\u01a1ng t\u00e1c v\u1edbi s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n c\u0169ng cao h\u01a1n.<\/li><\/ol>\n\n\n\n
<\/figure><\/div>\n\n\n\nK\u1ebft lu\u1eadn<\/strong><\/h2>\n\n\n\nB\u1ea1n s\u1ebd t\u1ea1o qu\u1ea3ng c\u00e1o Instagram b\u1eb1ng c\u00e1ch n\u00e0o? Tham kh\u1ea3o b\u00e0i vi\u1ebft: \u201cH\u01b0\u1edbng d\u1eabn ch\u1ea1y qu\u1ea3ng c\u00e1o Facebook cho ng\u01b0\u1eddi m\u1edbi<\/a><\/em>\u201d b\u1ea1n nh\u00e9! Instagram v\u00e0 Facebook c\u00f9ng chia s\u1ebb khu v\u1ef1c qu\u1ea3n l\u00fd qu\u1ea3ng c\u00e1o \u0111\u1ea5y!<\/p>\n\n\n\nFacebook Ads cho b\u1ea1n r\u1ea5t nhi\u1ec1u l\u1ef1a ch\u1ecdn. M\u1ed9t khi b\u1ea1n \u0111\u00e3 l\u00e0m quen v\u1edbi c\u00e1ch ho\u1ea1t \u0111\u1ed9ng c\u1ee7a n\u00f3 th\u00ec n\u00f3 s\u1ebd gi\u00fap b\u1ea1n nhi\u1ec1u h\u01a1n l\u00e0 khi\u1ebfn b\u1ea1n ch\u00e1y t\u00fai \u0111\u1ea5y! Facebook Ads l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 linh \u0111\u1ed9ng. B\u1ea1n h\u00e3y th\u01b0\u1eddng xuy\u00ean theo d\u00f5i k\u1ebft qu\u1ea3 c\u1ee7a qu\u1ea3ng c\u00e1o v\u00e0 th\u1eed \u0111i\u1ec1u ch\u1ec9nh \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 t\u1ed1t nh\u1ea5t b\u1ea1n nh\u00e9!<\/p>\n\n\n\n
\u0110\u0102NG K\u00dd NGAY \u0111\u1ec3 tr\u1edf th\u00e0nh Publishers \u0111\u1ed3ng h\u00e0nh c\u00f9ng Rentracks<\/a>! <\/strong><\/p>\n\n\n\n<\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"C\u0169ng nh\u01b0 Facebook, l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng Instagram \u0111\u00e3 t\u0103ng tr\u01b0\u1edfng \u0111\u1ebfn h\u00e0ng t\u1ef7. \u0110\u00e2y qu\u1ea3 l\u00e0 m\u1ed9t con s\u1ed1 kh\u1ed5ng l\u1ed3 \u0111\u00fang kh\u00f4ng n\u00e0o? N\u1ebfu… Read More »C\u00e1ch ch\u1ea1y qu\u1ea3ng c\u00e1o Instagram Ads hi\u1ec7u qu\u1ea3<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":6679,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[15],"tags":[34],"class_list":["post-3172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tiep-thi-lien-ket","tag-chia-se-kinh-nghiem"],"_links":{"self":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/3172"}],"collection":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/comments?post=3172"}],"version-history":[{"count":1,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/3172\/revisions"}],"predecessor-version":[{"id":12386,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/3172\/revisions\/12386"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/media\/6679"}],"wp:attachment":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/media?parent=3172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/categories?post=3172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/tags?post=3172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
<\/figure><\/div>\n\n\n\nK\u1ebft lu\u1eadn<\/strong><\/h2>\n\n\n\nB\u1ea1n s\u1ebd t\u1ea1o qu\u1ea3ng c\u00e1o Instagram b\u1eb1ng c\u00e1ch n\u00e0o? Tham kh\u1ea3o b\u00e0i vi\u1ebft: \u201cH\u01b0\u1edbng d\u1eabn ch\u1ea1y qu\u1ea3ng c\u00e1o Facebook cho ng\u01b0\u1eddi m\u1edbi<\/a><\/em>\u201d b\u1ea1n nh\u00e9! Instagram v\u00e0 Facebook c\u00f9ng chia s\u1ebb khu v\u1ef1c qu\u1ea3n l\u00fd qu\u1ea3ng c\u00e1o \u0111\u1ea5y!<\/p>\n\n\n\nFacebook Ads cho b\u1ea1n r\u1ea5t nhi\u1ec1u l\u1ef1a ch\u1ecdn. M\u1ed9t khi b\u1ea1n \u0111\u00e3 l\u00e0m quen v\u1edbi c\u00e1ch ho\u1ea1t \u0111\u1ed9ng c\u1ee7a n\u00f3 th\u00ec n\u00f3 s\u1ebd gi\u00fap b\u1ea1n nhi\u1ec1u h\u01a1n l\u00e0 khi\u1ebfn b\u1ea1n ch\u00e1y t\u00fai \u0111\u1ea5y! Facebook Ads l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 linh \u0111\u1ed9ng. B\u1ea1n h\u00e3y th\u01b0\u1eddng xuy\u00ean theo d\u00f5i k\u1ebft qu\u1ea3 c\u1ee7a qu\u1ea3ng c\u00e1o v\u00e0 th\u1eed \u0111i\u1ec1u ch\u1ec9nh \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 t\u1ed1t nh\u1ea5t b\u1ea1n nh\u00e9!<\/p>\n\n\n\n
\u0110\u0102NG K\u00dd NGAY \u0111\u1ec3 tr\u1edf th\u00e0nh Publishers \u0111\u1ed3ng h\u00e0nh c\u00f9ng Rentracks<\/a>! <\/strong><\/p>\n\n\n\n<\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"C\u0169ng nh\u01b0 Facebook, l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng Instagram \u0111\u00e3 t\u0103ng tr\u01b0\u1edfng \u0111\u1ebfn h\u00e0ng t\u1ef7. \u0110\u00e2y qu\u1ea3 l\u00e0 m\u1ed9t con s\u1ed1 kh\u1ed5ng l\u1ed3 \u0111\u00fang kh\u00f4ng n\u00e0o? N\u1ebfu… Read More »C\u00e1ch ch\u1ea1y qu\u1ea3ng c\u00e1o Instagram Ads hi\u1ec7u qu\u1ea3<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":6679,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[15],"tags":[34],"class_list":["post-3172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tiep-thi-lien-ket","tag-chia-se-kinh-nghiem"],"_links":{"self":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/3172"}],"collection":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/comments?post=3172"}],"version-history":[{"count":1,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/3172\/revisions"}],"predecessor-version":[{"id":12386,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/3172\/revisions\/12386"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/media\/6679"}],"wp:attachment":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/media?parent=3172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/categories?post=3172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/tags?post=3172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
Facebook Ads cho b\u1ea1n r\u1ea5t nhi\u1ec1u l\u1ef1a ch\u1ecdn. M\u1ed9t khi b\u1ea1n \u0111\u00e3 l\u00e0m quen v\u1edbi c\u00e1ch ho\u1ea1t \u0111\u1ed9ng c\u1ee7a n\u00f3 th\u00ec n\u00f3 s\u1ebd gi\u00fap b\u1ea1n nhi\u1ec1u h\u01a1n l\u00e0 khi\u1ebfn b\u1ea1n ch\u00e1y t\u00fai \u0111\u1ea5y! Facebook Ads l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 linh \u0111\u1ed9ng. B\u1ea1n h\u00e3y th\u01b0\u1eddng xuy\u00ean theo d\u00f5i k\u1ebft qu\u1ea3 c\u1ee7a qu\u1ea3ng c\u00e1o v\u00e0 th\u1eed \u0111i\u1ec1u ch\u1ec9nh \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 t\u1ed1t nh\u1ea5t b\u1ea1n nh\u00e9!<\/p>\n\n\n\n
\u0110\u0102NG K\u00dd NGAY \u0111\u1ec3 tr\u1edf th\u00e0nh Publishers \u0111\u1ed3ng h\u00e0nh c\u00f9ng Rentracks<\/a>! <\/strong><\/p>\n\n\n\n C\u0169ng nh\u01b0 Facebook, l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng Instagram \u0111\u00e3 t\u0103ng tr\u01b0\u1edfng \u0111\u1ebfn h\u00e0ng t\u1ef7. \u0110\u00e2y qu\u1ea3 l\u00e0 m\u1ed9t con s\u1ed1 kh\u1ed5ng l\u1ed3 \u0111\u00fang kh\u00f4ng n\u00e0o? N\u1ebfu… Read More »C\u00e1ch ch\u1ea1y qu\u1ea3ng c\u00e1o Instagram Ads hi\u1ec7u qu\u1ea3<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":6679,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[15],"tags":[34],"class_list":["post-3172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tiep-thi-lien-ket","tag-chia-se-kinh-nghiem"],"_links":{"self":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/3172"}],"collection":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/comments?post=3172"}],"version-history":[{"count":1,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/3172\/revisions"}],"predecessor-version":[{"id":12386,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/3172\/revisions\/12386"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/media\/6679"}],"wp:attachment":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/media?parent=3172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/categories?post=3172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/tags?post=3172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}<\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"