{"id":1466,"date":"2020-07-02T09:35:52","date_gmt":"2020-07-02T02:35:52","guid":{"rendered":"https:\/\/rentracks.com.vn\/?p=1466"},"modified":"2025-03-13T11:46:03","modified_gmt":"2025-03-13T04:46:03","slug":"affiliate-marketing-noi-co-hoi-mo-rong-cho-micro-influencer","status":"publish","type":"post","link":"https:\/\/rentracks.com.vn\/en\/affiliate-marketing-noi-co-hoi-mo-rong-cho-micro-influencer\/","title":{"rendered":"Affiliate Marketing – N\u01a1i c\u01a1 h\u1ed9i m\u1edf r\u1ed9ng cho Micro Influencer"},"content":{"rendered":"\n

Hi\u1ec7n nay, c\u00e1c Micro Influencers<\/a> ng\u00e0y c\u00e0ng tr\u1edf n\u00ean \u0111\u1eaft gi\u00e1 v\u00e0 d\u1ea7n chi\u1ebfm \u01b0u th\u1ebf trong th\u1ecb tr\u01b0\u1eddng Influencer Marketing t\u1ea1i Vi\u1ec7t Nam. H\u01a1n th\u1ebf n\u1eefa, tham gia v\u00e0o Affiliate Marketing s\u1ebd l\u00e0 c\u01a1 h\u1ed9i m\u1edf r\u1ed9ng cho Micro Influencer, gi\u00fap c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng n\u00e0y ch\u1ee7 \u0111\u1ed9ng trong vi\u1ec7c h\u1ee3p t\u00e1c v\u1edbi c\u00e1c nh\u00e3n h\u00e0ng l\u1edbn v\u00e0 tr\u1edf th\u00e0nh Influencer chuy\u00ean nghi\u1ec7p. V\u1eady khi tham gia Affiliate Marketing, c\u00e1c Micro Influencer s\u1ebd \u0111\u01b0\u1ee3c l\u1ee3i g\u00ec? Tham kh\u1ea3o chi ti\u1ebft b\u00e0i vi\u1ebft sau \u0111\u00e2y.<\/p>\n\n\n\n

1. Th\u1ecb tr\u01b0\u1eddng Influencer Marketing t\u1ea1i Vi\u1ec7t Nam 2020<\/h2>\n\n\n\n
\"Th\u1ecb<\/a><\/figure><\/div>\n\n\n\n

Tr\u1edf l\u1ea1i 2017, \u0111\u00e2y ch\u00ednh l\u00e0 l\u00fac \u0111\u00e1nh d\u1ea5u s\u1ef1 hi\u1ec7n di\u1ec7n c\u1ee7a micro influencers. \u0110\u1ed1i t\u01b0\u1ee3ng n\u00e0y d\u1ea7n tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng k\u00eanh qu\u1ea3ng b\u00e1 c\u00f3 s\u1ee9c \u1ea3nh h\u01b0\u1edfng r\u1ed9ng. H\u1ecd th\u01b0\u1eddng \u0111\u01b0\u1ee3c thu\u00ea v\u1edbi m\u1ee5c \u0111\u00edch \u0111\u1ec3 ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi hay t\u0103ng \u0111\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u. L\u00fac n\u00e0y, nh\u1eefng nh\u00f3m ng\u01b0\u1eddi c\u00f3 s\u1ee9c \u1ea3nh h\u01b0\u1edfng l\u1edbn h\u01a1n (mega, c\u00e1c blogger n\u1ed5i ti\u1ebfng) \u0111\u00e3 \u0111\u01b0\u1ee3c khai th\u00e1c c\u1ea1n ki\u1ec7t. \u0110\u1ebfn n\u0103m 2019, th\u1ecb tr\u01b0\u1eddng Influencer \u0111\u1ea1t 69 tri\u1ec7u \u0111\u00f4 v\u00e0 d\u1ef1 ki\u1ebfn t\u0103ng tr\u01b0\u1edfng 43% trong n\u0103m 2020. <\/p>\n\n\n\n

>>> Xem th\u00eam b\u00e0i vi\u1ebft: <\/strong>X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n – B\u00ed quy\u1ebft th\u00e0nh c\u00f4ng Affiliate Marketing<\/a> <\/p>\n\n\n\n

Hi\u1ec7n t\u1ea1i, nh\u00f3m Nano\/ Micro Influencers \u0111\u00e3 ph\u00e1t tri\u1ec3n v\u1edbi s\u1ed1 l\u01b0\u1ee3ng \u0111\u00f4ng \u0111\u1ea3o v\u00e0 \u0111ang d\u1ea7n chi\u1ebfm \u01b0u th\u1ebf trong th\u1ecb tr\u01b0\u1eddng Influencer Marketing. V\u1eady \u0111i\u1ec1u g\u00ec khi\u1ebfn h\u1ecd tr\u1edf n\u00ean n\u1ed5i b\u1eadt?<\/p>\n\n\n\n

2. \u0110\u1eb7c \u0111i\u1ec3m v\u00e0 l\u1ee3i th\u1ebf c\u1ee7a c\u00e1c Nano\/ Micro Influencer<\/h2>\n\n\n\n
\"\u0110\u1eb7c<\/figure><\/div>\n\n\n\n

M\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c cao<\/h3>\n\n\n\n

Hi\u1ec7n nay, ng\u01b0\u1eddi ti\u00eau d\u00f9ng th\u01b0\u1eddng c\u00f3 m\u1ed9t xu h\u01b0\u1edbng chung. \u0110\u00f3 l\u00e0 tin tr\u01b0\u1edfng v\u00e0 \u0111\u00e1nh gi\u00e1 cao nh\u1eefng b\u00e0i review t\u1eeb nh\u1eefng ng\u01b0\u1eddi h\u1ecd quen bi\u1ebft.\u00a0\u0110\u00e2y l\u00e0 l\u00fd do khi\u1ebfn cho n\u1ed9i dung c\u1ee7a Nano\/ Micro Influencer tr\u1edf n\u00ean \u0111\u00e1ng tin c\u1eady. \u0110\u1ed3ng th\u1eddi c\u0169ng nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u t\u01b0\u01a1ng t\u00e1c t\u1eeb ph\u00eda kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n

B\u1ecf ra \u00edt chi ph\u00ed h\u01a1n cho chi\u1ebfn d\u1ecbch, gi\u1ea3m thi\u1ec3u r\u1ee7i ro<\/h3>\n\n\n\n

H\u1ee3p t\u00e1c v\u1edbi Micro Influencers gi\u00fap c\u00e1c nh\u00e3n h\u00e0ng b\u1ecf ra chi ph\u00ed \u201cm\u1ec1m\u201d h\u01a1n r\u1ea5t nhi\u1ec1u so v\u1edbi Mega Influencers. V\u1edbi c\u00f9ng m\u1ed9t chi ph\u00ed, b\u1ea1n c\u00f3 th\u1ec3 t\u00ecm \u0111\u01b0\u1ee3c nhi\u1ec1u Micro Influencers h\u01a1n. Nh\u1edd v\u00e0o m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c cao c\u1ee7a h\u1ecd, l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau s\u1ebd \u0111\u01b0\u1ee3c m\u1edf r\u1ed9ng v\u1edbi m\u1ee9c \u0111\u1ed9 ch\u00ednh x\u00e1c h\u01a1n. B\u00ean c\u1ea1nh \u0111\u00f3, n\u1ebfu c\u00f3 kh\u1ee7ng ho\u1ea3ng truy\u1ec1n th\u00f4ng li\u00ean quan \u0111\u1ebfn Micro Influencer b\u1ea1n \u0111ang h\u1ee3p t\u00e1c, chi ph\u00ed \u0111\u1ec3 gi\u1ea3i quy\u1ebft c\u0169ng \u00edt h\u01a1n nhi\u1ec1u so v\u1edbi nh\u1eefng Influencer c\u00f3 m\u1ee9c \u0111\u1ed9 n\u1ed5i ti\u1ebfng cao h\u01a1n.<\/p>\n\n\n\n

T\u1eadn d\u1ee5ng ti\u1ebfp th\u1ecb truy\u1ec1n mi\u1ec7ng tr\u1ef1c ti\u1ebfp<\/h3>\n\n\n\n

H\u1ea7u h\u1ebft nh\u1eefng ng\u01b0\u1eddi theo d\u00f5i c\u00e1c Micro, Nano Influencer l\u00e0 b\u1ea1n b\u00e8, ng\u01b0\u1eddi quen v\u00e0 nh\u1eefng ng\u01b0\u1eddi th\u1ef1c s\u1ef1 y\u00eau m\u1ebfn h\u1ecd. Vi\u1ec7c n\u00e0y t\u1ea1o \u0111i\u1ec1u ki\u1ec7n cho h\u00ecnh th\u1ee9c ti\u1ebfp th\u1ecb truy\u1ec1n mi\u1ec7ng th\u1ec3 hi\u1ec7n hi\u1ec7u qu\u1ea3 c\u1ee7a m\u00ecnh. Kh\u00f4ng ch\u1ec9 nh\u1eefng Influencer m\u00e0 c\u1ea3 nh\u1eefng Follower c\u1ee7a h\u1ecd c\u0169ng c\u00f3 th\u1ec3 qu\u1ea3ng b\u00e1 h\u00ecnh \u1ea3nh c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n

M\u1ee9c \u0111\u1ed9 ch\u00e2n th\u1ef1c<\/h3>\n\n\n\n

<\/strong>C\u00e1c Micro Influencer th\u01b0\u1eddng chia s\u1ebb cu\u1ed9c s\u1ed1ng h\u1eb1ng ng\u00e0y c\u1ee7a m\u00ecnh tr\u00ean c\u00e1c trang m\u1ea1ng x\u00e3 h\u1ed9i. \u0110\u1eddi s\u1ed1ng c\u1ee7a h\u1ecd c\u0169ng g\u1ea7n gi\u1ed1ng nh\u01b0 c\u1ed9ng \u0111\u1ed3ng. V\u00ec th\u1ebf n\u1ed9i dung s\u1ebd ch\u00e2n th\u1ef1c h\u01a1n so v\u1edbi s\u1ef1 h\u00e0o nho\u00e1ng c\u1ee7a nh\u1eefng ng\u00f4i sao n\u1ed5i ti\u1ebfng. Ng\u01b0\u1eddi d\u00f9ng s\u1ebd c\u1ea3m nh\u1eadn \u0111\u01b0\u1ee3c nh\u1eefng s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 m\u00e0 Micro Influencer gi\u1edbi thi\u1ec7u \u0111\u1ebfn c\u1ed9ng \u0111\u1ed3ng l\u00e0 nh\u1eefng s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 ch\u00ednh b\u1ea3n th\u00e2n h\u1ecd s\u1eed d\u1ee5ng v\u00e0 tr\u1ea3i nghi\u1ec7m.<\/p>\n\n\n\n

3. Affiliate Marketing – N\u01a1i c\u01a1 h\u1ed9i m\u1edf r\u1ed9ng cho c\u00e1c Micro Influencer h\u1ee3p t\u00e1c v\u1edbi nhi\u1ec1u nh\u00e3n h\u00e0ng <\/h2>\n\n\n\n

B\u00ean c\u1ea1nh vi\u1ec7c t\u00ecm ki\u1ebfm v\u00e0 h\u1ee3p t\u00e1c v\u1edbi nh\u1eefng ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng, Mega Influencers, c\u00e1c nh\u00e3n h\u00e0ng c\u00f2n k\u1ebft h\u1ee3p v\u1edbi c\u00e1c Micro Influencer th\u00f4ng qua c\u00e1c m\u1ea1ng l\u01b0\u1edbi Affiliate Marketing. V\u1eady c\u00e1c Micro Influencer s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c nh\u1eefng l\u1ee3i \u00edch g\u00ec khi tham gia c\u00e1c m\u1ea1ng l\u01b0\u1edbi Affiliate Marketing?<\/p>\n\n\n\n

Ch\u1ee7 \u0111\u1ed9ng h\u1ee3p t\u00e1c v\u1edbi nhi\u1ec1u nh\u00e3n h\u00e0ng n\u1ed5i ti\u1ebfng.<\/h3>\n\n\n\n

N\u1ebfu \u0111\u00e3 c\u00f3 t\u1ea7m \u1ea3nh h\u01b0\u1edfng nh\u1ea5t \u0111\u1ecbnh, c\u00e1c Influencer s\u1ebd \u0111\u01b0\u1ee3c nh\u1eadn t\u00e0i tr\u1ee3 t\u1eeb c\u00e1c nh\u00e3n h\u00e0ng khi qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd. Ngo\u00e0i ra, \u0111\u1ed1i v\u1edbi Micro Influencer, \u0111\u00e2y c\u0169ng l\u00e0 c\u01a1 h\u1ed9i \u0111\u1ec3 ch\u1ee7 \u0111\u1ed9ng h\u1ee3p t\u00e1c v\u1edbi c\u00e1c nh\u00e3n h\u00e0ng. V\u00e0 n\u1ebfu t\u1ea1o ra nh\u1eefng n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng, thu h\u00fat v\u00e0 s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi theo d\u00f5i t\u0103ng l\u00ean, c\u00e1c Micro Influencer s\u1ebd c\u00f3 c\u01a1 h\u1ed9i \u0111\u1ea1i di\u1ec7n cho ch\u00ednh nh\u1eefng s\u1ea3n ph\u1ea9m m\u00e0 m\u00ecnh \u0111ang b\u00e1n. Do \u0111\u00f3, thu nh\u1eadp c\u0169ng ng\u00e0y c\u00e0ng t\u0103ng l\u00ean.<\/p>\n\n\n\n

T\u1eebng b\u01b0\u1edbc tr\u1edf th\u00e0nh Influencer chuy\u00ean nghi\u1ec7p<\/h3>\n\n\n\n

L\u00e0 m\u1ed9t Influencer v\u1edbi kho\u1ea3ng 10.000 ng\u01b0\u1eddi theo d\u00f5i tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i ch\u01b0a ph\u1ea3i l\u00e0 \u0111i\u1ec1u tuy\u1ec7t v\u1eddi nh\u1ea5t. V\u00e0 \u0111\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t Influencer chuy\u00ean nghi\u1ec7p, t\u1ea1o d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n c\u1ee7a b\u1ea3n th\u00e2n v\u00e0 s\u1edf h\u1eefu l\u01b0\u1ee3ng ng\u01b0\u1eddi h\u00e2m m\u1ed9 ri\u00eang l\u1ea1i l\u00e0 m\u1ed9t vi\u1ec7c kh\u00f4ng d\u1ec5 d\u00e0ng. V\u00ec th\u1ebf, tham gia v\u00e0o Affiliate Marketing l\u00e0 c\u01a1 h\u1ed9i \u0111\u1ec3 c\u00e1c Micro Influencer h\u1ecdc c\u00e1ch qu\u1ea3n l\u00fd v\u00e0 t\u1ea1o d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n c\u1ee7a m\u00ecnh qua nh\u1eefng n\u1ed9i dung truy\u1ec1n t\u1ea3i \u0111\u1ebfn ng\u01b0\u1eddi xem. <\/p>\n\n\n\n

Khi tr\u1edf th\u00e0nh Publishers<\/a> t\u1ea1i Rentracks Vi\u1ec7t Nam, c\u00e1c Micro Influencer s\u1ebd c\u00f3 c\u01a1 h\u1ed9i h\u1ee3p t\u00e1c v\u1edbi c\u00e1c nh\u00e3n h\u00e0ng l\u1edbn c\u0169ng nh\u01b0 \u0111a d\u1ea1ng trong nhi\u1ec1u l\u0129nh v\u1ef1c ng\u00e0nh ngh\u1ec1: Du l\u1ecbch, M\u1ef9 ph\u1ea9m, Gi\u00e1o d\u1ee5c, Th\u1eddi trang, Ecommerce…<\/p>\n\n\n\n

S\u1edf h\u1eefu nh\u1eefng coupon, m\u00e3 khuy\u1ebfn m\u00e3i c\u1ee7a ri\u00eang m\u00ecnh<\/h3>\n\n\n\n

Nghe th\u1eadt th\u00fa v\u1ecb \u0111\u00fang kh\u00f4ng n\u00e0o? T\u1ef1 t\u1ea1o coupon gi\u1ea3m gi\u00e1 mang t\u00ean m\u00ecnh. H\u00e3y t\u01b0\u1edfng t\u01b0\u1ee3ng sau khi vi\u1ebft m\u1ed9t b\u00e0i review v\u1ec1 s\u1ea3n ph\u1ea9m, ph\u1ea7n cu\u1ed1i c\u00f9ng b\u1ea1n t\u1eb7ng cho nh\u1eefng ng\u01b0\u1eddi theo d\u00f5i c\u1ee7a m\u00ecnh m\u00e3 gi\u1ea3m gi\u00e1 \u0111\u1ec3 c\u00f3 c\u01a1 h\u1ed9i mua s\u1ea3n ph\u1ea9m \u0111\u00f3 v\u1edbi gi\u00e1 \u01b0u \u0111\u00e3i. Tuy\u1ec7t v\u1eddi h\u01a1n \u0111\u00f3 l\u00e0 m\u00e3 gi\u1ea3m gi\u00e1 \u0111\u00f3 l\u1ea1i mang t\u00ean c\u1ee7a b\u1ea1n. Khi kh\u00e1ch h\u00e0ng s\u1eed d\u1ee5ng m\u00e3 gi\u1ea3m gi\u00e1 \u0111\u00f3 v\u00e0 mua h\u00e0ng hoa h\u1ed3ng s\u1ebd \u0111\u01b0\u1ee3c t\u00ednh cho b\u1ea1n.<\/p>\n\n\n\n

Th\u1ef1c t\u1ebf c\u00e1c blogger tr\u00ean th\u1ebf gi\u1edbi \u0111\u00e3 s\u1eed d\u1ee5ng ph\u01b0\u01a1ng ph\u00e1p n\u00e0y t\u1eeb l\u00e2u v\u00e0 v\u00f4 c\u00f9ng hi\u1ec7u qu\u1ea3. \u0110\u1ed1i v\u1edbi c\u00e1c n\u01b0\u1edbc ph\u00e1t tri\u1ec3n, Blogger kh\u00f4ng s\u1eed d\u1ee5ng ngu\u1ed3n thu nh\u1eadp ch\u00ednh t\u1eeb Youtube (V\u00ed d\u1ee5 nh\u01b0 \u1edf Vi\u1ec7t Nam, video c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c 100.000 l\u01b0\u1ee3t xem, Youtube s\u1ebd ch\u1ea5p nh\u1eadn tr\u1ea3 cho b\u1ea1n 200 USD t\u01b0\u01a1ng \u1ee9ng v\u1edbi h\u01a1n 4 tri\u1ec7u \u0111\u1ed3ng) hay ti\u1ec1n t\u00e0i tr\u1ee3 t\u1eeb nh\u00e3n h\u00e0ng, h\u1ecd t\u1ea1o ra ngu\u1ed3n thu nh\u1eadp t\u1eeb ch\u00ednh vi\u1ec7c thuy\u1ebft ph\u1ee5c ng\u01b0\u1eddi follow h\u1ecd mua s\u1ea3n ph\u1ea9m v\u00e0 nh\u1eadn hoa h\u1ed3ng.<\/p>\n\n\n\n

\u0110\u0103ng k\u00fd tr\u1edf th\u00e0nh Publisher t\u1ea1i Rentracks ngay h\u00f4m nay!<\/strong><\/p>\n\n\n\n

\"\"<\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"

Hi\u1ec7n nay, c\u00e1c Micro Influencers ng\u00e0y c\u00e0ng tr\u1edf n\u00ean \u0111\u1eaft gi\u00e1 v\u00e0 d\u1ea7n chi\u1ebfm \u01b0u th\u1ebf trong th\u1ecb tr\u01b0\u1eddng Influencer Marketing t\u1ea1i Vi\u1ec7t Nam. H\u01a1n… Read More »Affiliate Marketing – N\u01a1i c\u01a1 h\u1ed9i m\u1edf r\u1ed9ng cho Micro Influencer<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":7088,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[20,15],"tags":[33,36,27],"class_list":["post-1466","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-goc-chia-se","category-tiep-thi-lien-ket","tag-kinh-nghiem-lam-affiliate","tag-lam-affiliate-marketing","tag-tiep-thi-lien-ket"],"_links":{"self":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/1466"}],"collection":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/comments?post=1466"}],"version-history":[{"count":1,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/1466\/revisions"}],"predecessor-version":[{"id":12355,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/1466\/revisions\/12355"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/media\/7088"}],"wp:attachment":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/media?parent=1466"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/categories?post=1466"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/tags?post=1466"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}