{"id":11389,"date":"2024-09-26T15:03:57","date_gmt":"2024-09-26T08:03:57","guid":{"rendered":"https:\/\/rentracks.com.vn\/?p=11389"},"modified":"2024-09-27T17:25:19","modified_gmt":"2024-09-27T10:25:19","slug":"du-doan-5-xu-huong-mua-sam-cuoi-nam-2024","status":"publish","type":"post","link":"https:\/\/rentracks.com.vn\/en\/du-doan-5-xu-huong-mua-sam-cuoi-nam-2024\/","title":{"rendered":"D\u1ef1 \u0111o\u00e1n 5 xu h\u01b0\u1edbng mua s\u1eafm cu\u1ed1i n\u0103m 2024"},"content":{"rendered":"\n

Cu\u1ed1i n\u0103m lu\u00f4n l\u00e0 th\u1eddi \u0111i\u1ec3m s\u00f4i \u0111\u1ed9ng nh\u1ea5t trong n\u0103m \u0111\u1ed1i v\u1edbi ng\u00e0nh b\u00e1n l\u1ebb v\u00e0 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, khi ng\u01b0\u1eddi ti\u00eau d\u00f9ng t\u0103ng c\u01b0\u1eddng chi ti\u00eau cho c\u00e1c l\u1ec5 h\u1ed9i, s\u1ef1 ki\u1ec7n \u0111\u1eb7c bi\u1ec7t nh\u01b0 Black F. T\u1eeb th\u00e1ng 10 \u0111\u1ebfn \u0111\u1ea7u n\u0103m m\u1edbi, h\u00e0ng lo\u1ea1t ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i, chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c c\u00e1c th\u01b0\u01a1ng hi\u1ec7u tung ra nh\u1eb1m khai th\u00e1c t\u1ed1i \u0111a nhu c\u1ea7u mua s\u1eafm c\u1ee7a kh\u00e1ch h\u00e0ng. Xu h\u01b0\u1edbng mua s\u1eafm cu\u1ed1i n\u0103m<\/strong> \u0111ang thay \u0111\u1ed5i nhanh ch\u00f3ng d\u01b0\u1edbi t\u00e1c \u0111\u1ed9ng c\u1ee7a c\u00f4ng ngh\u1ec7 v\u00e0 c\u00e1c y\u1ebfu t\u1ed1 x\u00e3 h\u1ed9i. H\u00e3y c\u00f9ng Rentracks kh\u00e1m ph\u00e1 5 xu h\u01b0\u1edbng s\u1ebd \u0111\u1ecbnh h\u00ecnh m\u00f9a mua s\u1eafm cu\u1ed1i n\u0103m 2024.<\/p>\n\n\n\n

1. S\u1ef1 ph\u1ed5 bi\u1ebfn c\u1ee7a h\u00ecnh th\u1ee9c \u201cMua tr\u01b0\u1edbc – Tr\u1ea3 sau\u201d (BNPL) v\u00e0 thanh to\u00e1n tr\u1ef1c tuy\u1ebfn<\/h1>\n\n\n\n

BNPL tr\u1edf th\u00e0nh l\u1ef1a ch\u1ecdn h\u00e0ng \u0111\u1ea7u cho m\u00f9a mua s\u1eafm<\/strong><\/h4>\n\n\n\n

Cu\u1ed1i n\u0103m 2024, h\u00ecnh th\u1ee9c thanh to\u00e1n Mua tr\u01b0\u1edbc – Tr\u1ea3 sau<\/strong> (BNPL) ti\u1ebfp t\u1ee5c kh\u1eb3ng \u0111\u1ecbnh v\u1ecb th\u1ebf c\u1ee7a m\u00ecnh trong danh s\u00e1ch nh\u1eefng xu h\u01b0\u1edbng mua s\u1eafm ph\u1ed5 bi\u1ebfn nh\u1ea5t. BNPL kh\u00f4ng ch\u1ec9 l\u00e0 ph\u01b0\u01a1ng th\u1ee9c thanh to\u00e1n ti\u1ec7n l\u1ee3i m\u00e0 c\u00f2n gi\u00fap ng\u01b0\u1eddi ti\u00eau d\u00f9ng d\u1ec5 d\u00e0ng ti\u1ebfp c\u1eadn v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m c\u00f3 gi\u00e1 tr\u1ecb cao, \u0111\u1eb7c bi\u1ec7t trong c\u00e1c d\u1ecbp l\u1ec5 h\u1ed9i cu\u1ed1i n\u0103m. Khi c\u00e1c nh\u00e3n h\u00e0ng li\u00ean t\u1ee5c \u0111\u01b0a ra ch\u01b0\u01a1ng tr\u00ecnh gi\u1ea3m gi\u00e1 h\u1ea5p d\u1eabn, ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 th\u1ec3 mua s\u1eafm ngay l\u1eadp t\u1ee9c m\u00e0 kh\u00f4ng c\u1ea7n ph\u1ea3i tr\u1ea3 to\u00e0n b\u1ed9 s\u1ed1 ti\u1ec1n, gi\u00fap t\u1ed1i \u01b0u h\u00f3a chi ti\u00eau c\u00e1 nh\u00e2n.<\/p>\n\n\n\n

Theo b\u00e1o c\u00e1o t\u1eeb Research and Markets<\/a><\/strong>, t\u1ed5ng gi\u00e1 tr\u1ecb thanh to\u00e1n qua BNPL to\u00e0n c\u1ea7u d\u1ef1 ki\u1ebfn \u0111\u1ea1t 1.123 tri\u1ec7u USD<\/strong> v\u00e0o cu\u1ed1i n\u0103m 2022 v\u00e0 t\u0103ng tr\u01b0\u1edfng h\u01a1n 126,4%<\/strong> h\u00e0ng n\u0103m. T\u1ea1i th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam, BNPL c\u0169ng \u0111ang t\u0103ng tr\u01b0\u1edfng m\u1ea1nh m\u1ebd v\u1edbi c\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0 Shopee SPayLater<\/strong>, cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng vay ti\u1ec1n \u0111\u1ec3 mua s\u1eafm ngay. Vi\u1ec7c thanh to\u00e1n linh ho\u1ea1t n\u00e0y gi\u00fap ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng c\u00e1c \u0111\u1ee3t khuy\u1ebfn m\u00e3i l\u1edbn cu\u1ed1i n\u0103m m\u00e0 kh\u00f4ng lo \u00e1p l\u1ef1c v\u1ec1 t\u00e0i ch\u00ednh.
<\/p>\n\n\n

\n
\"Xu
Xu h\u01b0\u1edbng mua s\u1eafm cu\u1ed1i n\u0103m 2024 – Mua tr\u01b0\u1edbc tr\u1ea3 sau (BNPL)<\/figcaption><\/figure><\/div>\n\n\n

Thanh to\u00e1n tr\u1ef1c tuy\u1ebfn tr\u1edf n\u00ean ti\u1ec7n l\u1ee3i h\u01a1n bao gi\u1edd h\u1ebft<\/strong><\/h4>\n\n\n\n

B\u00ean c\u1ea1nh BNPL, m\u1ed9t trong nh\u1eefng xu h\u01b0\u1edbng mua s\u1eafm cu\u1ed1i n\u0103m tr\u1edf n\u00ean thu\u1eadn ti\u00ean h\u01a1n \u0111\u00f3 l\u00e0 s\u1eed d\u1ee5ng c\u00e1c ph\u01b0\u01a1ng th\u1ee9c thanh to\u00e1n tr\u1ef1c tuy\u1ebfn nh\u01b0 Apple Pay<\/strong>, Google Pay<\/strong> v\u00e0 v\u00ed \u0111i\u1ec7n t\u1eed<\/strong> \u0111ang \u0111\u01b0\u1ee3c ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u01b0a chu\u1ed9ng. C\u00e1c h\u00ecnh th\u1ee9c thanh to\u00e1n n\u00e0y kh\u00f4ng ch\u1ec9 an to\u00e0n m\u00e0 c\u00f2n nhanh ch\u00f3ng, \u0111\u1eb7c bi\u1ec7t quan tr\u1ecdng trong c\u00e1c giao d\u1ecbch tr\u1ef1c tuy\u1ebfn khi nhu c\u1ea7u mua s\u1eafm t\u0103ng \u0111\u1ed9t bi\u1ebfn v\u00e0o d\u1ecbp cu\u1ed1i n\u0103m. H\u01a1n th\u1ebf n\u1eefa, s\u1ef1 t\u00edch h\u1ee3p li\u1ec1n m\u1ea1ch c\u1ee7a c\u00e1c t\u00f9y ch\u1ecdn thanh to\u00e1n n\u00e0y v\u00e0o c\u00e1c trang th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed gi\u00fap t\u1ed1i \u01b0u h\u00f3a tr\u1ea3i nghi\u1ec7m c\u1ee7a ng\u01b0\u1eddi d\u00f9ng, t\u1eeb \u0111\u00f3 gia t\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i mua h\u00e0ng.<\/p>\n\n\n

\n
\"Xu
Xu h\u01b0\u1edbng mua s\u1eafm cu\u1ed1i n\u0103m 2024 – Mua s\u1eafm tr\u1ef1c tuy\u1ebfn<\/figcaption><\/figure><\/div>\n\n\n

2. Tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o (AI) c\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m mua s\u1eafm<\/h1>\n\n\n\n

AI n\u00e2ng t\u1ea7m tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng<\/strong><\/h4>\n\n\n\n

Trong xu h\u01b0\u1edbng mua s\u1eafm cu\u1ed1i n\u0103m<\/strong> 2024, c\u00f4ng ngh\u1ec7 tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o (AI) \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c c\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m mua s\u1eafm. AI kh\u00f4ng ch\u1ec9 gi\u00fap c\u00e1c doanh nghi\u1ec7p ph\u00e2n t\u00edch h\u00e0nh vi mua s\u1eafm c\u1ee7a kh\u00e1ch h\u00e0ng m\u00e0 c\u00f2n \u0111\u01b0a ra c\u00e1c g\u1ee3i \u00fd s\u1ea3n ph\u1ea9m ch\u00ednh x\u00e1c, t\u1eeb \u0111\u00f3 t\u0103ng kh\u1ea3 n\u0103ng chuy\u1ec3n \u0111\u1ed5i \u0111\u01a1n h\u00e0ng.<\/p>\n\n\n\n

V\u00ed d\u1ee5, c\u00e1c h\u1ec7 th\u1ed1ng \u0111\u1ec1 xu\u1ea5t s\u1ea3n ph\u1ea9m tr\u00ean c\u00e1c trang th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed nh\u01b0 Amazon<\/strong> hay Lazada<\/strong> \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3 b\u1edfi AI, gi\u00fap \u0111\u01b0a ra c\u00e1c s\u1ea3n ph\u1ea9m ph\u00f9 h\u1ee3p v\u1edbi s\u1edf th\u00edch c\u00e1 nh\u00e2n c\u1ee7a t\u1eebng kh\u00e1ch h\u00e0ng. Nh\u1edd AI, doanh nghi\u1ec7p c\u00f3 th\u1ec3 d\u1ef1 \u0111o\u00e1n \u0111\u01b0\u1ee3c nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng d\u1ef1a tr\u00ean l\u1ecbch s\u1eed mua s\u1eafm, t\u1eeb \u0111\u00f3 c\u00e1 nh\u00e2n h\u00f3a to\u00e0n b\u1ed9 h\u00e0nh tr\u00ecnh mua h\u00e0ng.<\/p>\n\n\n\n

Chatbot v\u00e0 tr\u1ee3 l\u00fd \u1ea3o \u2013 tr\u1ee3 th\u1ee7 \u0111\u1eafc l\u1ef1c m\u00f9a mua s\u1eafm<\/strong><\/h4>\n\n\n\n

Kh\u00f4ng ch\u1ec9 d\u1eebng l\u1ea1i \u1edf \u0111\u1ec1 xu\u1ea5t s\u1ea3n ph\u1ea9m, AI c\u00f2n \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p v\u00e0o c\u00e1c h\u1ec7 th\u1ed1ng chatbot<\/strong> v\u00e0 tr\u1ee3 l\u00fd \u1ea3o<\/strong>. C\u00e1c tr\u1ee3 l\u00fd \u1ea3o n\u00e0y ho\u1ea1t \u0111\u1ed9ng 24\/7, s\u1eb5n s\u00e0ng h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng gi\u1ea3i \u0111\u00e1p th\u1eafc m\u1eafc, gi\u00fap quy tr\u00ecnh mua s\u1eafm tr\u1edf n\u00ean d\u1ec5 d\u00e0ng v\u00e0 ti\u1ec7n l\u1ee3i h\u01a1n. Nh\u1ea5t l\u00e0 trong m\u00f9a l\u1ec5 h\u1ed9i, khi l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng t\u0103ng \u0111\u1ed9t bi\u1ebfn, xu h\u01b0\u1edbng mua s\u1eafm cu\u1ed1i n\u0103m tr\u1edf n\u00ean ti\u1ec7n l\u1ee3i h\u01a1n v\u1edbi s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a AI gi\u00fap doanh nghi\u1ec7p t\u1ed1i \u01b0u h\u00f3a d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng m\u00e0 kh\u00f4ng c\u1ea7n t\u1ed1n qu\u00e1 nhi\u1ec1u chi ph\u00ed nh\u00e2n s\u1ef1.<\/p>\n\n\n

\n
\"Xu
Xu h\u01b0\u1edbng mua s\u1eafm cu\u1ed1i n\u0103m 2024 – AI n\u00e2ng cao tr\u1ea3i nghi\u1ec7m mua s\u1eafm<\/figcaption><\/figure><\/div>\n\n\n

3. K\u00e9o d\u00e0i th\u1eddi gian gi\u1ea3m gi\u00e1 Black Friday \u2013 Black Fall<\/h1>\n\n\n\n

Black Friday kh\u00f4ng c\u00f2n ch\u1ec9 l\u00e0 m\u1ed9t ng\u00e0y duy nh\u1ea5t<\/strong><\/h4>\n\n\n\n

Xu h\u01b0\u1edbng mua s\u1eafm cu\u1ed1i n\u0103m kh\u00f4ng th\u1ec3 kh\u00f4ng nh\u1eafc \u0111\u1ebfn Black Friday<\/strong>, s\u1ef1 ki\u1ec7n gi\u1ea3m gi\u00e1 l\u1edbn nh\u1ea5t n\u0103m. Tuy nhi\u00ean, trong v\u00e0i n\u0103m g\u1ea7n \u0111\u00e2y, Black Friday kh\u00f4ng c\u00f2n g\u00f3i g\u1ecdn trong m\u1ed9t ng\u00e0y duy nh\u1ea5t m\u00e0 \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t “m\u00f9a gi\u1ea3m gi\u00e1” k\u00e9o d\u00e0i, hay c\u00f2n g\u1ecdi l\u00e0 Black Fall<\/strong>.<\/p>\n\n\n\n

Thay v\u00ec ch\u1edd \u0111\u1ee3i \u0111\u1ebfn cu\u1ed1i th\u00e1ng 11 \u0111\u1ec3 kh\u1edfi \u0111\u1ed9ng chi\u1ebfn d\u1ecbch gi\u1ea3m gi\u00e1, nhi\u1ec1u doanh nghi\u1ec7p b\u1eaft \u0111\u1ea7u tung ra ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i s\u1edbm t\u1eeb th\u00e1ng 10 v\u00e0 k\u00e9o d\u00e0i \u0111\u1ebfn h\u1ebft th\u00e1ng 12. C\u00e1c \u00f4ng l\u1edbn b\u00e1n l\u1ebb nh\u01b0 Amazon<\/strong>, Best Buy<\/strong> \u0111\u00e3 b\u1eaft \u0111\u1ea7u xu h\u01b0\u1edbng n\u00e0y t\u1eeb n\u0103m ngo\u00e1i, trong khi t\u1ea1i Vi\u1ec7t Nam, nhi\u1ec1u doanh nghi\u1ec7p c\u0169ng theo \u0111u\u1ed5i xu h\u01b0\u1edbng t\u01b0\u01a1ng t\u1ef1, gi\u00fap ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 nhi\u1ec1u c\u01a1 h\u1ed9i h\u01a1n \u0111\u1ec3 s\u0103n t\u00ecm \u01b0u \u0111\u00e3i.<\/p>\n\n\n\n

T\u00e1c \u0111\u1ed9ng \u0111\u1ebfn h\u00e0nh vi mua s\u1eafm<\/strong><\/h4>\n\n\n\n

Vi\u1ec7c k\u00e9o d\u00e0i th\u1eddi gian gi\u1ea3m gi\u00e1 kh\u00f4ng ch\u1ec9 t\u1ea1o \u0111i\u1ec1u ki\u1ec7n cho kh\u00e1ch h\u00e0ng mua s\u1eafm d\u1ec5 d\u00e0ng m\u00e0 c\u00f2n gi\u00fap doanh nghi\u1ec7p t\u0103ng doanh s\u1ed1. Ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 th\u00eam th\u1eddi gian l\u00ean k\u1ebf ho\u1ea1ch mua s\u1eafm, \u0111\u1ed3ng th\u1eddi t\u1eadn h\u01b0\u1edfng c\u00e1c \u01b0u \u0111\u00e3i m\u00e0 kh\u00f4ng ph\u1ea3i chen ch\u00fac v\u00e0o m\u1ed9t ng\u00e0y duy nh\u1ea5t. \u0110i\u1ec1u n\u00e0y \u0111\u1eb7c bi\u1ec7t quan tr\u1ecdng khi nhu c\u1ea7u ti\u00eau d\u00f9ng cu\u1ed1i n\u0103m r\u1ea5t cao, v\u00e0 vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a tr\u1ea3i nghi\u1ec7m mua s\u1eafm d\u00e0i h\u1ea1n gi\u00fap gia t\u0103ng s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n\n\n

\n
\"Xu
Xu h\u01b0\u1edbng mua s\u1eafm cu\u1ed1i n\u0103m – Black Friday v\u00e0 c\u00e1c ng\u00e0y l\u1ec5 l\u1edbn <\/figcaption><\/figure><\/div>\n\n\n

4. T\u00e1i c\u00e2n b\u1eb1ng gi\u1eefa mua s\u1eafm tr\u1ef1c tuy\u1ebfn v\u00e0 t\u1ea1i c\u1eeda h\u00e0ng<\/h1>\n\n\n\n

Omnichannel \u2013 Xu h\u01b0\u1edbng mua s\u1eafm \u0111a k\u00eanh l\u00ean ng\u00f4i<\/strong><\/h4>\n\n\n\n

M\u1ed9t trong nh\u1eefng xu h\u01b0\u1edbng mua s\u1eafm cu\u1ed1i n\u0103m<\/strong> quan tr\u1ecdng nh\u1ea5t l\u00e0 s\u1ef1 t\u00e1i c\u00e2n b\u1eb1ng gi\u1eefa mua s\u1eafm tr\u1ef1c tuy\u1ebfn v\u00e0 t\u1ea1i c\u1eeda h\u00e0ng. Ng\u01b0\u1eddi ti\u00eau d\u00f9ng ng\u00e0y nay kh\u00f4ng ch\u1ec9 mua s\u1eafm tr\u00ean c\u00e1c s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed m\u00e0 c\u00f2n k\u1ebft h\u1ee3p gi\u1eefa mua tr\u1ef1c tuy\u1ebfn v\u00e0 tr\u1ea3i nghi\u1ec7m s\u1ea3n ph\u1ea9m t\u1ea1i c\u1eeda h\u00e0ng.<\/p>\n\n\n\n

V\u1edbi mua s\u1eafm \u0111a k\u00eanh (omnichannel)<\/strong>, doanh nghi\u1ec7p kh\u00f4ng ch\u1ec9 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m li\u1ec1n m\u1ea1ch gi\u1eefa c\u00e1c k\u00eanh b\u00e1n h\u00e0ng m\u00e0 c\u00f2n gi\u00fap ng\u01b0\u1eddi ti\u00eau d\u00f9ng d\u1ec5 d\u00e0ng di chuy\u1ec3n gi\u1eefa hai h\u00ecnh th\u1ee9c. V\u00ed d\u1ee5, kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 xem s\u1ea3n ph\u1ea9m tr\u1ef1c tuy\u1ebfn, sau \u0111\u00f3 \u0111\u1ebfn c\u1eeda h\u00e0ng \u0111\u1ec3 tr\u1ea3i nghi\u1ec7m th\u1ef1c t\u1ebf tr\u01b0\u1edbc khi mua h\u00e0ng. Vi\u1ec7c n\u00e0y gi\u00fap t\u1ed1i \u01b0u h\u00f3a tr\u1ea3i nghi\u1ec7m mua s\u1eafm c\u1ee7a kh\u00e1ch h\u00e0ng, t\u1eeb \u0111\u00f3 gia t\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i v\u00e0 l\u00f2ng trung th\u00e0nh.<\/p>\n\n\n\n

D\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng \u2013 Ch\u00eca kh\u00f3a \u0111\u1ec3 c\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m<\/strong><\/h4>\n\n\n\n

V\u1edbi d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng t\u1eeb c\u00e1c k\u00eanh b\u00e1n l\u1ebb, doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1ea1o ra c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb c\u00e1 nh\u00e2n h\u00f3a v\u00e0 ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng. \u0110i\u1ec1u n\u00e0y \u0111\u1eb7c bi\u1ec7t quan tr\u1ecdng trong xu h\u01b0\u1edbng mua s\u1eafm cu\u1ed1i n\u0103m, khi ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 xu h\u01b0\u1edbng \u01b0u ti\u00ean nh\u1eefng tr\u1ea3i nghi\u1ec7m mua s\u1eafm ti\u1ec7n l\u1ee3i, nhanh ch\u00f3ng v\u00e0 ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u c\u00e1 nh\u00e2n.<\/p>\n\n\n

\n
\"Xu
Xu h\u01b0\u1edbng mua s\u1eafm cu\u1ed1i n\u0103m – K\u1ebft h\u1ee3p b\u00e1n h\u00e0ng \u0111a k\u00eanh<\/figcaption><\/figure><\/div>\n\n\n

5. Gia t\u0103ng tr\u1ea3i nghi\u1ec7m mua s\u1eafm k\u1ebft h\u1ee3p v\u1edbi c\u00e1c ho\u1ea1t \u0111\u1ed9ng x\u00e3 h\u1ed9i<\/h1>\n\n\n\n

Kh\u00e1ch h\u00e0ng c\u00f3 xu h\u01b0\u1edbng mua s\u1eafm cu\u1ed1i n\u0103m g\u1eafn li\u1ec1n v\u1edbi gi\u00e1 tr\u1ecb x\u00e3 h\u1ed9i<\/strong><\/h4>\n\n\n\n

Ng\u01b0\u1eddi ti\u00eau d\u00f9ng hi\u1ec7n \u0111\u1ea1i kh\u00f4ng ch\u1ec9 quan t\u00e2m \u0111\u1ebfn s\u1ea3n ph\u1ea9m m\u00e0 c\u00f2n mong mu\u1ed1n mua s\u1eafm t\u1eeb c\u00e1c th\u01b0\u01a1ng hi\u1ec7u chia s\u1ebb c\u00f9ng gi\u00e1 tr\u1ecb x\u00e3 h\u1ed9i v\u1edbi h\u1ecd. \u0110\u00e2y l\u00e0 m\u1ed9t trong nh\u1eefng xu h\u01b0\u1edbng mua s\u1eafm quan tr\u1ecdng v\u00e0o cu\u1ed1i n\u0103m 2024, khi nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 t\u00edch h\u1ee3p c\u00e1c ho\u1ea1t \u0111\u1ed9ng x\u00e3 h\u1ed9i v\u00e0o chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n

V\u00ed d\u1ee5, d\u1ef1 \u00e1n “Mang T\u1ebft v\u1ec1 nh\u00e0”<\/strong> c\u1ee7a Pepsi<\/strong> v\u00e0 Bamboo Airways<\/strong> \u0111\u00e3 mang \u0111\u1ebfn nh\u1eefng chi\u1ebfc v\u00e9 xe v\u00e0 m\u00e1y bay mi\u1ec5n ph\u00ed cho c\u00e1c sinh vi\u00ean, ng\u01b0\u1eddi lao \u0111\u1ed9ng kh\u00f3 kh\u0103n v\u1ec1 qu\u00ea \u0103n T\u1ebft. Nh\u1eefng ho\u1ea1t \u0111\u1ed9ng nh\u01b0 v\u1eady kh\u00f4ng ch\u1ec9 n\u00e2ng cao h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u m\u00e0 c\u00f2n t\u1ea1o ra s\u1ef1 g\u1eafn k\u1ebft ch\u1eb7t ch\u1ebd h\u01a1n gi\u1eefa th\u01b0\u01a1ng hi\u1ec7u v\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>\n\n\n\n

T\u00e1c \u0111\u1ed9ng c\u1ee7a tr\u1ea3i nghi\u1ec7m \u00fd ngh\u0129a \u0111\u1ebfn quy\u1ebft \u0111\u1ecbnh mua s\u1eafm<\/strong><\/h4>\n\n\n\n

Ng\u01b0\u1eddi ti\u00eau d\u00f9ng, \u0111\u1eb7c bi\u1ec7t l\u00e0 gi\u1edbi tr\u1ebb, ng\u00e0y c\u00e0ng mu\u1ed1n k\u1ebft h\u1ee3p vi\u1ec7c mua s\u1eafm v\u1edbi vi\u1ec7c \u0111\u00f3ng g\u00f3p cho c\u1ed9ng \u0111\u1ed3ng. \u0110i\u1ec1u n\u00e0y kh\u00f4ng ch\u1ec9 gi\u00fap h\u1ecd c\u1ea3m th\u1ea5y c\u00f3 tr\u00e1ch nhi\u1ec7m h\u01a1n m\u00e0 c\u00f2n t\u1ea1o ra s\u1ef1 k\u1ebft n\u1ed1i v\u1edbi th\u01b0\u01a1ng hi\u1ec7u. Do \u0111\u00f3, c\u00e1c doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng xu h\u01b0\u1edbng n\u00e0y b\u1eb1ng c\u00e1ch li\u00ean k\u1ebft c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh t\u1eeb thi\u1ec7n ho\u1eb7c ho\u1ea1t \u0111\u1ed9ng x\u00e3 h\u1ed9i v\u00e0o chi\u1ebfn d\u1ecbch mua s\u1eafm cu\u1ed1i n\u0103m.
<\/p>\n\n\n

\n
\"Chi\u1ebfn
Chi\u1ebfn d\u1ecbch T\u1ebft c\u1ee7a Pepsi v\u00e0 Bamboo<\/figcaption><\/figure><\/div>\n\n\n

K\u1ebft lu\u1eadn:<\/strong><\/h3>\n\n\n\n

Xu h\u01b0\u1edbng mua s\u1eafm cu\u1ed1i n\u0103m<\/strong> 2024 s\u1ebd xoay quanh vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng th\u00f4ng qua c\u00f4ng ngh\u1ec7 v\u00e0 c\u00e1c gi\u00e1 tr\u1ecb x\u00e3 h\u1ed9i. C\u00e1c doanh nghi\u1ec7p c\u1ea7n nhanh ch\u00f3ng n\u1eafm b\u1eaft nh\u1eefng thay \u0111\u1ed5i n\u00e0y \u0111\u1ec3 th\u00edch \u1ee9ng v\u00e0 ph\u00e1t tri\u1ec3n trong m\u1ed9t m\u00f4i tr\u01b0\u1eddng mua s\u1eafm \u0111\u1ea7y c\u1ea1nh tranh, \u0111\u1ed3ng th\u1eddi t\u1ed1i \u0111a h\u00f3a c\u01a1 h\u1ed9i t\u0103ng tr\u01b0\u1edfng doanh s\u1ed1 trong m\u00f9a l\u1ec5 h\u1ed9i. Kh\u00e1m ph\u00e1 th\u00eam v\u1ec1 h\u00e0nh vi mua s\u1eafm c\u1ee7a Gen Z cu\u1ed1i n\u0103m \u0111\u1ec3 c\u00f3 nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c th\u00e0nh c\u00f4ng h\u01a1n qua b\u00e0i vi\u1ebft n\u00e0y nh\u00e9: 7 H\u00c0NH VI MUA S\u1eaeM C\u1ee6A GEN Z N\u0102M 2024<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Cu\u1ed1i n\u0103m lu\u00f4n l\u00e0 th\u1eddi \u0111i\u1ec3m s\u00f4i \u0111\u1ed9ng nh\u1ea5t trong n\u0103m \u0111\u1ed1i v\u1edbi ng\u00e0nh b\u00e1n l\u1ebb v\u00e0 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, khi ng\u01b0\u1eddi ti\u00eau d\u00f9ng… Read More »D\u1ef1 \u0111o\u00e1n 5 xu h\u01b0\u1edbng mua s\u1eafm cu\u1ed1i n\u0103m 2024<\/span><\/a><\/p>\n","protected":false},"author":19,"featured_media":11400,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[56],"tags":[44],"class_list":["post-11389","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-marketing","tag-affiliate-marketing"],"_links":{"self":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/11389"}],"collection":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/comments?post=11389"}],"version-history":[{"count":2,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/11389\/revisions"}],"predecessor-version":[{"id":11408,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/11389\/revisions\/11408"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/media\/11400"}],"wp:attachment":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/media?parent=11389"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/categories?post=11389"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/tags?post=11389"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}