{"id":10764,"date":"2024-03-15T17:17:32","date_gmt":"2024-03-15T10:17:32","guid":{"rendered":"https:\/\/rentracks.com.vn\/?p=10764"},"modified":"2025-12-10T15:58:50","modified_gmt":"2025-12-10T08:58:50","slug":"thong-ke-du-lieu-social-media-va-quang-cao","status":"publish","type":"post","link":"https:\/\/rentracks.com.vn\/en\/thong-ke-du-lieu-social-media-va-quang-cao\/","title":{"rendered":"Th\u1ed1ng k\u00ea d\u1eef li\u1ec7u social media v\u00e0 xu h\u01b0\u1edbng qu\u1ea3ng c\u00e1o n\u0103m 2024\u00a0"},"content":{"rendered":"\n

S\u1ef1 ph\u00e1t tri\u1ec3n nhanh ch\u00f3ng c\u1ee7a m\u1ea1ng x\u00e3 h\u1ed9i ng\u00e0y nay t\u1ea1o nhi\u1ec1u c\u01a1 h\u1ed9i v\u00e0 th\u00e1ch th\u1ee9c m\u1edbi cho c\u00e1c doanh nghi\u1ec7p. \u0110\u00f2i h\u1ecfi h\u1ecd ph\u1ea3i c\u00f3 nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c v\u00e0 k\u1ebf ho\u1ea1ch ph\u00f9 h\u1ee3p v\u1edbi xu th\u1ebf th\u1ecb tr\u01b0\u1eddng kinh t\u1ebf. Th\u1ed1ng k\u00ea d\u1eef li\u1ec7u social media d\u01b0\u1edbi \u0111\u00e2y s\u1ebd l\u00e0 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 \u0111\u1eafc l\u1ef1c cho th\u00e0nh c\u00f4ng c\u1ee7a c\u00e1c doanh nghi\u1ec7p.<\/p>\n\n\n\n

S\u1ef1 th\u1ecbnh h\u00e0nh c\u1ee7a TikTok, s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a X c\u00f9ng v\u1edbi vi\u1ec7c duy tr\u00ec v\u1ecb th\u1ebf \u01b0a th\u00edch c\u1ee7a Instagram l\u00e0 bi\u1ec3u hi\u1ec7n cho s\u1ef1 thay \u0111\u1ed5i trong s\u1edf th\u00edch c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. \u0110i\u1ec1u n\u00e0y \u0111\u1eb7t ra m\u1ed9t th\u00e1ch th\u1ee9c m\u1edbi cho c\u00e1c th\u01b0\u01a1ng hi\u1ec7u: h\u1ecd c\u1ea7n x\u00e1c \u0111\u1ecbnh ch\u00ednh x\u00e1c n\u01a1i m\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a h\u1ecd t\u00ecm ki\u1ebfm th\u00f4ng tin. B\u1eb1ng c\u00e1ch n\u00e0y, h\u1ecd c\u00f3 th\u1ec3 t\u1ea1o ra n\u1ed9i dung h\u1ea5p d\u1eabn, thu h\u00fat ng\u01b0\u1eddi d\u00f9ng v\u1edbi s\u1ef1 ch\u00ednh x\u00e1c v\u00e0 t\u00ednh x\u00e1c th\u1ef1c cao<\/p>\n\n\n\n

To\u00e0n c\u1ea3nh th\u1ed1ng k\u00ea d\u1eef li\u1ec7u social media Vi\u1ec7t Nam <\/strong><\/h2>\n\n\n\n

Theo Data Report<\/a>, c\u00f3 kho\u1ea3ng 72,7 tri\u1ec7u ng\u01b0\u1eddi s\u1eed d\u1ee5ng social media v\u00e0o th\u00e1ng 01\/2024, t\u01b0\u01a1ng \u0111\u01b0\u01a1ng v\u1edbi 7,3% d\u00e2n s\u1ed1. T\u0103ng 6.5 tri\u1ec7u ng\u01b0\u1eddi m\u1edbi (+9,8%) t\u1eeb \u0111\u1ea7u n\u0103m 2023 \u0111\u1ebfn \u0111\u1ea7u n\u0103m 2024 theo nghi\u00ean c\u1ee9u c\u1ee7a Kepios.<\/p>\n\n\n

\n
\"To\u00e0n
To\u00e0n c\u1ea3nh th\u1ed1ng k\u00ea d\u1eef li\u1ec7u social media th\u00e1ng 1 n\u0103m 2024<\/em><\/figcaption><\/figure><\/div>\n\n\n

V\u00e0o \u0111\u1ea7u n\u0103m 2024, Th\u1ed1ng k\u00ea d\u1eef li\u1ec7u social media h\u00e0ng \u0111\u1ea7u cho bi\u1ebft c\u00f3 72,55 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng m\u1ea1ng x\u00e3 h\u1ed9i t\u1eeb 18 tu\u1ed5i tr\u1edf l\u00ean t\u1ea1i Vi\u1ec7t Nam, chi\u1ebfm 99,2% t\u1ed5ng d\u00e2n s\u1ed1 t\u1eeb 18 tu\u1ed5i tr\u1edf l\u00ean. S\u1ef1 ph\u1ed5 bi\u1ebfn c\u1ee7a m\u1ea1ng x\u00e3 h\u1ed9i trong c\u1ed9ng \u0111\u1ed3ng tr\u1ef1c tuy\u1ebfn l\u00e0 kh\u00f4ng th\u1ec3 ph\u1ee7 nh\u1eadn, v\u1edbi 92,7% t\u1ed5ng s\u1ed1 ng\u01b0\u1eddi d\u00f9ng Internet t\u1ea1i Vi\u1ec7t Nam \u0111\u00e3 k\u1ebft n\u1ed1i \u00edt nh\u1ea5t v\u1edbi m\u1ed9t n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i v\u00e0o th\u1eddi \u0111i\u1ec3m \u0111\u00f3.<\/p>\n\n\n\n

Th\u1ed1ng k\u00ea d\u1eef li\u1ec7u social media theo gi\u1edbi t\u00ednh, 51% ng\u01b0\u1eddi d\u00f9ng m\u1ea1ng x\u00e3 h\u1ed9i l\u00e0 n\u1eef v\u00e0 49% l\u00e0 nam. M\u1ea1ng x\u00e3 h\u1ed9i Meta (bao g\u1ed3m Facebook, Instagram v\u00e0 Messenger) ch\u1ee7 y\u1ebfu thu h\u00fat ng\u01b0\u1eddi d\u00f9ng trong ba nh\u00f3m \u0111\u1ed9 tu\u1ed5i: 18 – 24 tu\u1ed5i (27,7%), 25 – 34 tu\u1ed5i (29,6%) v\u00e0 35 – 44 tu\u1ed5i (20,7%).<\/p>\n\n\n

\n
\"L\u01b0\u1ee3ng
L\u01b0\u1ee3ng traffic truy c\u1eadp sang trang th\u1ee9 3 l\u1ea5y th\u00f4ng tin nhi\u1ec1u nh\u1ea5t t\u1eeb Facebook<\/em><\/figcaption><\/figure><\/div>\n\n\n

\u0110\u00e1ng ch\u00fa \u00fd, 68,9% l\u01b0\u1ee3ng truy c\u1eadp traffic l\u1ea5y th\u00f4ng qua m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ebfn t\u1eeb ngu\u1ed3n Facebook, trong khi 11,3% \u0111\u1ebfn t\u1eeb Twitter (X).<\/p>\n\n\n\n

M\u1ee5c \u0111\u00edch s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i c\u1ee7a ng\u01b0\u1eddi d\u00f9ng t\u1ea1i Vi\u1ec7t Nam<\/strong><\/h2>\n\n\n\n

Theo th\u1ed1ng k\u00ea d\u1eef li\u1ec7u social media, h\u01a1n m\u1ed9t n\u1eeda (55%) ng\u01b0\u1eddi d\u00f9ng s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ec3 k\u1ebft n\u1ed1i v\u1edbi b\u1ea1n b\u00e8 v\u00e0 gia \u0111\u00ecnh, th\u1ec3 hi\u1ec7n s\u1ef1 quan t\u00e2m v\u00e0 t\u01b0\u01a1ng t\u00e1c x\u00e3 h\u1ed9i.<\/p>\n\n\n\n

Ngo\u00e0i ra, g\u1ea7n m\u1ed9t n\u1eeda (48,5%) s\u1ed1 ng\u01b0\u1eddi d\u00f9ng s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ec3 xem stories, t\u00ednh n\u0103ng ph\u1ed5 bi\u1ebfn tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0 Instagram v\u00e0 Facebook, cho ph\u00e9p chia s\u1ebb n\u1ed9i dung ng\u1eafn g\u1ecdn v\u00e0 d\u1ec5 ti\u1ebfp c\u1eadn.<\/p>\n\n\n

\n
\"Th\u1ed1ng
Th\u1ed1ng k\u00ea d\u1eef li\u1ec7u social media cho th\u1ea5y 55% ng\u01b0\u1eddi d\u00f9ng s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ec3 k\u1ebft n\u1ed1i v\u1edbi b\u1ea1n b\u00e8, gia \u0111\u00ecnh<\/em><\/figcaption><\/figure><\/div>\n\n\n

\u0110\u00e1ng ch\u00fa \u00fd, m\u1ed9t ph\u1ea7n tr\u00ean ba ng\u01b0\u1eddi d\u00f9ng (31,1%) s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ec3 xem live streams, xu h\u01b0\u1edbng ng\u00e0y c\u00e0ng ph\u00e1t tri\u1ec3n, \u0111\u1eb7c bi\u1ec7t trong l\u0129nh v\u1ef1c gi\u1ea3i tr\u00ed v\u00e0 th\u1ec3 thao. \u0110i\u1ec1u n\u00e0y cho th\u1ea5y s\u1ef1 \u01b0a th\u00edch c\u1ee7a ng\u01b0\u1eddi d\u00f9ng \u0111\u1ed1i v\u1edbi n\u1ed9i dung tr\u1ef1c ti\u1ebfp v\u00e0 t\u01b0\u01a1ng t\u00e1c th\u1eddi gian th\u1ef1c.<\/p>\n\n\n\n

M\u1ed9t ph\u1ea7n kh\u00e1c c\u1ee7a ng\u01b0\u1eddi d\u00f9ng (29,6%) c\u0169ng s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ec3 mua s\u1eafm s\u1ea3n ph\u1ea9m. \u0110i\u1ec1u n\u00e0y th\u1ec3 hi\u1ec7n vai tr\u00f2 quan tr\u1ecdng c\u1ee7a c\u00e1c n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed trong vi\u1ec7c t\u1ea1o tr\u1ea3i nghi\u1ec7m mua s\u1eafm thu\u1eadn ti\u1ec7n v\u00e0 \u0111a d\u1ea1ng. \u0110\u00e2y c\u0169ng l\u00e0 l\u00fd do khi\u1ebfn nhu c\u1ea7u qu\u1ea3ng c\u00e1o s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i t\u0103ng m\u1ea1nh.<\/p>\n\n\n\n

Th\u1ed1ng k\u00ea t\u1ea7n su\u1ea5t s\u1eed d\u1ee5ng social media<\/strong><\/h2>\n\n\n\n

Theo th\u1ed1ng k\u00ea d\u1eef li\u1ec7u social media m\u1edbi nh\u1ea5t cho th\u1ea5y ng\u01b0\u1eddi d\u00f9ng m\u1ea1ng x\u00e3 h\u1ed9i \u1edf Vi\u1ec7t Nam trong \u0111\u1ed9 tu\u1ed5i t\u1eeb 16 \u0111\u1ebfn 64 th\u01b0\u1eddng xuy\u00ean truy c\u1eadp v\u00e0o Facebook (89,7%), ti\u1ebfp theo l\u00e0 Zalo (88,5%) v\u00e0 TikTok (77,8%), sau \u0111\u00f3 l\u00e0 Facebook Messenger (76,6%) v\u00e0 Instagram (47,6%). Th\u1ee9 t\u1ef1 n\u00e0y c\u0169ng ph\u1ea3n \u00e1nh s\u1edf th\u00edch c\u1ee7a ng\u01b0\u1eddi d\u00f9ng Vi\u1ec7t Nam \u0111\u1ed1i v\u1edbi c\u00e1c n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i.<\/p>\n\n\n

\n
\"Th\u1ed1ng
Th\u1ed1ng k\u00ea d\u1eef li\u1ec7u social media v\u1ec1 n\u1ec1n t\u1ea3ng \u0111\u01b0\u1ee3c y\u00eau th\u00edch nh\u1ea5t<\/em><\/figcaption><\/figure><\/div>\n\n\n

Tuy nhi\u00ean, khi xem x\u00e9t v\u1ec1 th\u1eddi l\u01b0\u1ee3ng s\u1eed d\u1ee5ng cho m\u1ed7i \u1ee9ng d\u1ee5ng, th\u1ee9 t\u1ef1 n\u00e0y c\u00f3 s\u1ef1 thay \u0111\u1ed5i \u0111\u00e1ng ch\u00fa \u00fd. TikTok \u0111\u1ee9ng \u0111\u1ea7u v\u1edbi 21 gi\u1edd 14 ph\u00fat, ti\u1ebfp theo l\u00e0 Facebook v\u1edbi 28 gi\u1edd 21 ph\u00fat, v\u00e0 x\u1ebfp th\u1ee9 ba l\u00e0 Youtube v\u1edbi 26 gi\u1edd 26 ph\u00fat. \u0110i\u1ec1u n\u00e0y cho th\u1ea5y r\u1eb1ng, m\u1eb7c d\u00f9 Facebook c\u00f3 t\u1ef7 l\u1ec7 s\u1eed d\u1ee5ng cao, nh\u01b0ng ng\u01b0\u1eddi d\u00f9ng l\u1ea1i d\u00e0nh ph\u1ea7n l\u1edbn th\u1eddi gian tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng kh\u00e1c nh\u01b0 TikTok v\u00e0 Youtube.<\/p>\n\n\n

\n
\"Tiktok
Tiktok l\u00e0 n\u1ec1n t\u1ea3ng c\u00f3 th\u1eddi l\u01b0\u1ee3ng s\u1eed d\u1ee5ng nhi\u1ec1u nh\u1ea5t<\/em><\/figcaption><\/figure><\/div>\n\n\n

Ngo\u00e0i vi\u1ec7c k\u1ebft n\u1ed1i x\u00e3 h\u1ed9i, m\u1ea1ng x\u00e3 h\u1ed9i c\u0169ng \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c t\u00ecm ki\u1ebfm th\u00f4ng tin v\u1ec1 s\u1ea3n ph\u1ea9m v\u00e0 th\u01b0\u01a1ng hi\u1ec7u, khi c\u00f3 t\u1edbi 81,2% ng\u01b0\u1eddi d\u00f9ng s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c ho\u1ea1t \u0111\u1ed9ng n\u00e0y.<\/p>\n\n\n\n

Th\u1ed1ng k\u00ea d\u1eef li\u1ec7u social media n\u1ec1n t\u1ea3ng Facebook<\/strong><\/h2>\n\n\n\n

Ng\u01b0\u1eddi d\u00f9ng Facebook<\/strong><\/h3>\n\n\n\n

Theo d\u1eef li\u1ec7u t\u1eeb Meta, Facebook c\u00f3 72,70 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng t\u1ea1i Vi\u1ec7t Nam v\u00e0o \u0111\u1ea7u n\u0103m 2024. Trong kho\u1ea3ng th\u1eddi gian t\u1eeb th\u00e1ng 1\/2023 \u0111\u1ebfn th\u00e1ng 1\/2024, ph\u1ea1m vi ti\u1ebfp c\u1eadn qu\u1ea3ng c\u00e1o tr\u00ean Facebook t\u1ea1i Vi\u1ec7t Nam \u0111\u00e3 t\u0103ng th\u00eam 6,5 tri\u1ec7u ng\u01b0\u1eddi (+9,8%).<\/p>\n\n\n\n

Tuy nhi\u00ean, t\u1eeb th\u00e1ng 10\/2023 \u0111\u1ebfn th\u00e1ng 1\/2024, s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng m\u00e0 c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn th\u00f4ng qua qu\u1ea3ng c\u00e1o tr\u00ean Facebook \u1edf Vi\u1ec7t Nam \u0111\u00e3 gi\u1ea3m 5,9 tri\u1ec7u ng\u01b0\u1eddi (-7,4%).<\/p>\n\n\n

\n
\"S\u1ed1
S\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea t\u1eeb n\u1ec1n t\u1ea3ng Facebook<\/em><\/figcaption><\/figure><\/div>\n\n\n

S\u1ef1 ph\u1ed5 bi\u1ebfn c\u1ee7a Facebook t\u1ea1i Vi\u1ec7t Nam<\/strong><\/h3>\n\n\n\n

Ph\u1ea1m vi ti\u1ebfp c\u1eadn qu\u1ea3ng c\u00e1o tr\u00ean Facebook t\u1ea1i Vi\u1ec7t Nam \u0111\u1ea1t 73,3% t\u1ed5ng d\u00e2n s\u1ed1 v\u00e0o \u0111\u1ea7u n\u0103m 2024 (t\u01b0\u01a1ng \u0111\u01b0\u01a1ng 92,7% ng\u01b0\u1eddi d\u00f9ng Internet \u0111\u1ecba ph\u01b0\u01a1ng). Tuy nhi\u00ean, Meta ch\u1ec9 cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng t\u1eeb 13 tu\u1ed5i tr\u1edf l\u00ean s\u1eed d\u1ee5ng Facebook, v\u00ec th\u1ebf c\u1ea7n l\u01b0u \u00fd r\u1eb1ng 90,7% \u0111\u1ed1i t\u01b0\u1ee3ng “\u0111\u1ee7 \u0111i\u1ec1u ki\u1ec7n” \u1edf Vi\u1ec7t Nam s\u1eed d\u1ee5ng Meta v\u00e0o n\u0103m 2024.<\/p>\n\n\n\n

V\u00e0o \u0111\u1ea7u n\u0103m 2024, 51,0% \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau qu\u1ea3ng c\u00e1o tr\u00ean Facebook t\u1ea1i Vi\u1ec7t Nam l\u00e0 n\u1eef, trong khi 49,0% l\u00e0 nam<\/p>\n\n\n\n

Th\u1ed1ng k\u00ea d\u1eef li\u1ec7u social media n\u1ec1n t\u1ea3ng Youtube<\/strong><\/h2>\n\n\n\n

Ng\u01b0\u1eddi d\u00f9ng Youtube<\/strong><\/h3>\n\n\n\n

Ngu\u1ed3n qu\u1ea3ng c\u00e1o c\u1ee7a Google cho bi\u1ebft YouTube c\u00f3 63 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng \u1edf Vi\u1ec7t Nam v\u00e0o \u0111\u1ea7u n\u0103m 2024 (t\u01b0\u01a1ng \u0111\u01b0\u01a1ng v\u1edbi 63,5% t\u1ed5ng d\u00e2n s\u1ed1 Vi\u1ec7t Nam v\u00e0o c\u00f9ng th\u1eddi \u0111i\u1ec3m).<\/p>\n\n\n\n

V\u00e0o th\u00e1ng 1 n\u0103m 2024, qu\u1ea3ng c\u00e1o tr\u00ean YouTube \u0111\u00e3 ti\u1ebfp c\u1eadn 80,3% t\u1ed5ng s\u1ed1 ng\u01b0\u1eddi d\u00f9ng Internet t\u1ea1i Vi\u1ec7t Nam, trong s\u1ed1 \u0111\u00f3, c\u00f3 49,5% l\u00e0 n\u1eef v\u00e0 50,5% l\u00e0 nam.<\/p>\n\n\n

\n
\"S\u1ed1
S\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea t\u1eeb n\u1ec1n t\u1ea3ng Youtube<\/em><\/figcaption><\/figure><\/div>\n\n\n

M\u1ee9c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng ng\u01b0\u1eddi d\u00f9ng YouTube t\u1ea1i Vi\u1ec7t Nam<\/strong><\/h3>\n\n\n\n

D\u1eef li\u1ec7u t\u1eeb c\u00e1c c\u00f4ng c\u1ee5 l\u1eadp k\u1ebf ho\u1ea1ch qu\u1ea3ng c\u00e1o c\u1ee7a Google cho bi\u1ebft ph\u1ea1m vi ti\u1ebfp c\u1eadn qu\u1ea3ng c\u00e1o ti\u1ec1m n\u0103ng c\u1ee7a YouTube t\u1ea1i Vi\u1ec7t Nam kh\u00f4ng c\u00f3 s\u1ef1 thay \u0111\u1ed5i t\u1eeb \u0111\u1ea7u n\u0103m 2023 \u0111\u1ebfn \u0111\u1ea7u n\u0103m 2024.<\/p>\n\n\n\n

Th\u1ed1ng k\u00ea d\u1eef li\u1ec7u social media n\u1ec1n t\u1ea3ng Instagram<\/strong><\/h2>\n\n\n\n

Ng\u01b0\u1eddi d\u00f9ng Instagram<\/strong><\/h3>\n\n\n\n

V\u00e0o \u0111\u1ea7u n\u0103m 2024, th\u00f4ng tin t\u1eeb c\u00f4ng c\u1ee5 qu\u1ea3ng c\u00e1o c\u1ee7a Meta cho bi\u1ebft r\u1eb1ng Instagram c\u00f3 10,9 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng (t\u01b0\u01a1ng \u0111\u01b0\u01a1ng v\u1edbi 11% d\u00e2n s\u1ed1) t\u1ea1i Vi\u1ec7t Nam <\/p>\n\n\n\n

\u0110\u00e1ng ch\u00fa \u00fd, ph\u1ea1m vi ti\u1ebfp c\u1eadn qu\u1ea3ng c\u00e1o c\u1ee7a Instagram t\u1ea1i Vi\u1ec7t Nam v\u00e0o \u0111\u1ea7u n\u0103m 2024 t\u01b0\u01a1ng \u0111\u01b0\u01a1ng v\u1edbi 13,9% c\u01a1 s\u1edf ng\u01b0\u1eddi d\u00f9ng internet t\u1ea1i \u0111\u1ecba ph\u01b0\u01a1ng (b\u1ea5t k\u1ec3 \u0111\u1ed9 tu\u1ed5i). V\u00e0o \u0111\u1ea7u n\u0103m 2024, 60,1% \u0111\u1ed1i t\u01b0\u1ee3ng xem qu\u1ea3ng c\u00e1o c\u1ee7a Instagram \u1edf Vi\u1ec7t Nam l\u00e0 n\u1eef, trong khi 39,9% l\u00e0 nam.<\/p>\n\n\n

\n
\"S\u1ed1
S\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea t\u1eeb n\u1ec1n t\u1ea3ng Instagram<\/em><\/figcaption><\/figure><\/div>\n\n\n

M\u1ee9c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng ng\u01b0\u1eddi d\u00f9ng Instagram t\u1ea1i Vi\u1ec7t Nam<\/strong><\/h3>\n\n\n\n

T\u1eeb th\u00e1ng 1 n\u0103m 2023 \u0111\u1ebfn th\u00e1ng 1 n\u0103m 2024, ph\u1ea1m vi ti\u1ebfp c\u1eadn qu\u1ea3ng c\u00e1o ti\u1ec1m n\u0103ng c\u1ee7a Instagram t\u1ea1i Vi\u1ec7t Nam \u0111\u00e3 t\u0103ng th\u00eam 550 ngh\u00ecn (+5,3%).<\/p>\n\n\n\n

Tuy nhi\u00ean,t\u1eeb th\u00e1ng 10 n\u0103m 2023 \u0111\u1ebfn th\u00e1ng 1 n\u0103m 2024, d\u1eef li\u1ec7u h\u00e0ng qu\u00fd c\u1ee7a c\u00f4ng ty cho th\u1ea5y quy m\u00f4 \u0111\u1ed1i t\u01b0\u1ee3ng qu\u1ea3ng c\u00e1o c\u1ee7a Instagram t\u1ea1i Vi\u1ec7t Nam \u0111\u00e3 gi\u1ea3m 650 ngh\u00ecn (-5,6%).<\/p>\n\n\n\n

Th\u1ed1ng k\u00ea d\u1eef li\u1ec7u social media n\u1ec1n t\u1ea3ng TikTok<\/strong><\/h2>\n\n\n\n

Ng\u01b0\u1eddi d\u00f9ng TikTok<\/strong><\/h3>\n\n\n\n

Theo s\u1ed1 li\u1ec7u \u0111\u01b0\u1ee3c c\u00f4ng b\u1ed1 tr\u00ean n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o c\u1ee7a ByteDance, TikTok c\u00f3 67,72 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng t\u1eeb 18 tu\u1ed5i tr\u1edf l\u00ean t\u1ea1i Vi\u1ec7t Nam v\u00e0o \u0111\u1ea7u n\u0103m 2024, m\u1eb7c d\u00f9 c\u00f3 ng\u01b0\u1eddi d\u00f9ng t\u1eeb 13 tu\u1ed5i tr\u1edf l\u00ean.<\/p>\n\n\n\n

Ph\u1ea1m vi ti\u1ebfp c\u1eadn qu\u1ea3ng c\u00e1o c\u1ee7a TikTok \u0111\u1ebfn \u0111\u1ed1i t\u01b0\u1ee3ng ng\u01b0\u1eddi tr\u01b0\u1edfng th\u00e0nh (18 tu\u1ed5i tr\u1edf l\u00ean) \u0111\u1ea1t 92,6% t\u1ed5ng s\u1ed1 v\u00e0o th\u1eddi \u0111i\u1ec3m \u0111\u00f3. B\u00ean c\u1ea1nh \u0111\u00f3, ph\u1ea1m vi ti\u1ebfp c\u1eadn qu\u1ea3ng c\u00e1o c\u1ee7a TikTok t\u1ea1i Vi\u1ec7t Nam chi\u1ebfm 86,3% c\u01a1 s\u1edf ng\u01b0\u1eddi d\u00f9ng internet v\u00e0o \u0111\u1ea7u n\u0103m 2024, kh\u00f4ng ph\u1ee5 thu\u1ed9c v\u00e0o \u0111\u1ed9 tu\u1ed5i. Trong s\u1ed1 ng\u01b0\u1eddi xem qu\u1ea3ng c\u00e1o tr\u00ean TikTok, 49,1% l\u00e0 n\u1eef v\u00e0 50,9% l\u00e0 nam v\u00e0o th\u1eddi \u0111i\u1ec3m \u0111\u00f3.<\/p>\n\n\n

\n
\"S\u1ed1
S\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea t\u1eeb n\u1ec1n t\u1ea3ng Tiktok<\/em><\/figcaption><\/figure><\/div>\n\n\n

M\u1ee9c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng ng\u01b0\u1eddi d\u00f9ng TikTok t\u1ea1i Vi\u1ec7t Nam<\/strong><\/h3>\n\n\n\n

D\u1eef li\u1ec7u t\u1eeb c\u00e1c c\u00f4ng c\u1ee5 qu\u1ea3ng c\u00e1o c\u1ee7a ByteDance cho th\u1ea5y ph\u1ea1m vi ti\u1ebfp c\u1eadn qu\u1ea3ng c\u00e1o ti\u1ec1m n\u0103ng c\u1ee7a TikTok t\u1ea1i Vi\u1ec7t Nam \u0111\u00e3 t\u0103ng th\u00eam 18 tri\u1ec7u (+35,8%) t\u1eeb \u0111\u1ea7u n\u0103m 2023 \u0111\u1ebfn \u0111\u1ea7u n\u0103m 2024.<\/p>\n\n\n\n

Kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn qu\u1ea3ng c\u00e1o tr\u00ean TikTok t\u1ea1i Vi\u1ec7t Nam c\u0169ng t\u0103ng th\u00eam 5,1 tri\u1ec7u (+8,2%) trong kho\u1ea3ng th\u1eddi gian t\u1eeb th\u00e1ng 10 n\u0103m 2023 \u0111\u1ebfn th\u00e1ng 1 n\u0103m 2024. S\u1ef1 gia t\u0103ng \u0111\u00e1ng k\u1ec3 trong ph\u1ea1m vi ti\u1ebfp c\u1eadn qu\u1ea3ng c\u00e1o cho th\u1ea5y TikTok \u0111ang tr\u1edf th\u00e0nh m\u1ed9t l\u1ef1a ch\u1ecdn h\u1ea5p d\u1eabn \u0111\u1ec3 ti\u1ebfp c\u1eadn \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau.<\/p>\n\n\n\n

Th\u1ed1ng k\u00ea d\u1eef li\u1ec7u social media n\u1ec1n t\u1ea3ng Facebook Messenger<\/strong><\/h2>\n\n\n\n

Ng\u01b0\u1eddi d\u00f9ng Facebook Messenger t\u1ea1i Vi\u1ec7t Nam n\u0103m 2024<\/strong><\/h3>\n\n\n\n

D\u1eef li\u1ec7u t\u1eeb Meta cho th\u1ea5y qu\u1ea3ng c\u00e1o tr\u00ean Facebook Messenger \u0111\u00e3 ti\u1ebfp c\u1eadn \u0111\u01b0\u1ee3c 54,5 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng t\u1ea1i Vi\u1ec7t Nam v\u00e0o \u0111\u1ea7u n\u0103m 2024.<\/p>\n\n\n\n

Ph\u00e2n t\u00edch s\u1ed1 li\u1ec7u n\u00e0y c\u0169ng cho th\u1ea5y Facebook Messenger \u0111ang thu h\u00fat m\u1ed9t ph\u1ea7n \u0111\u00e1ng k\u1ec3 c\u1ee7a t\u1ed5ng d\u00e2n s\u1ed1 v\u00e0 c\u01a1 s\u1edf ng\u01b0\u1eddi d\u00f9ng internet t\u1ea1i Vi\u1ec7t Nam. Tuy nhi\u00ean, c\u1ea7n l\u01b0u \u00fd r\u1eb1ng do h\u1ea1n ch\u1ebf \u0111\u1ed9 tu\u1ed5i, ch\u1ec9 c\u00f3 68% \u0111\u1ed1i t\u01b0\u1ee3ng c\u00f3 \u0111\u1ee7 \u0111i\u1ec1u ki\u1ec7n \u0111\u1ec3 s\u1eed d\u1ee5ng Facebook Messenger v\u00e0o n\u0103m 2024.<\/p>\n\n\n\n

V\u1edbi kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn g\u1ea7n 70% c\u01a1 s\u1edf ng\u01b0\u1eddi d\u00f9ng internet, qu\u1ea3ng c\u00e1o tr\u00ean Facebook Messenger tr\u1edf th\u00e0nh m\u1ed9t c\u00f4ng c\u1ee5 quan tr\u1ecdng \u0111\u1ec3 ti\u1ebfp c\u1eadn \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau t\u1ea1i Vi\u1ec7t Nam, v\u1edbi 51,5% \u0111\u1ed1i t\u01b0\u1ee3ng qu\u1ea3ng c\u00e1o l\u00e0 n\u1eef, 48,5% l\u00e0 nam.<\/p>\n\n\n

\n
\"S\u1ed1
S\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea t\u1eeb n\u1ec1n t\u1ea3ng Facebook Messenger<\/em><\/figcaption><\/figure><\/div>\n\n\n

M\u1ee9c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng ng\u01b0\u1eddi d\u00f9ng Facebook Messenger t\u1ea1i Vi\u1ec7t Nam<\/strong><\/h3>\n\n\n\n

Ph\u1ea1m vi ti\u1ebfp c\u1eadn qu\u1ea3ng c\u00e1o ti\u1ec1m n\u0103ng c\u1ee7a Facebook Messenger t\u1ea1i Vi\u1ec7t Nam \u0111\u00e3 t\u0103ng 1,9 tri\u1ec7u ng\u01b0\u1eddi (+3,5%) t\u1eeb th\u00e1ng 1 n\u0103m 2023 \u0111\u1ebfn th\u00e1ng 1 n\u0103m 2024.<\/p>\n\n\n\n

Tuy nhi\u00ean, tr\u00ean c\u01a1 s\u1edf d\u1eef li\u1ec7u h\u00e0ng qu\u00fd, quy m\u00f4 \u0111\u1ed1i t\u01b0\u1ee3ng qu\u1ea3ng c\u00e1o tr\u00ean Facebook Messenger t\u1ea1i Vi\u1ec7t Nam \u0111\u00e3 gi\u1ea3m 4,5 tri\u1ec7u ng\u01b0\u1eddi (-7,6%) t\u1eeb th\u00e1ng 10 n\u0103m 2023 \u0111\u1ebfn th\u00e1ng 1 n\u0103m 2024. S\u1ef1 t\u0103ng gi\u1ea3m trong ph\u1ea1m vi ti\u1ebfp c\u1eadn qu\u1ea3ng c\u00e1o c\u1ee7a Facebook Messenger t\u1ea1i Vi\u1ec7t Nam c\u00f3 th\u1ec3 ph\u1ea3n \u00e1nh s\u1ef1 bi\u1ebfn \u0111\u1ed9ng trong h\u00e0nh vi s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i c\u1ee7a ng\u01b0\u1eddi d\u00f9ng, c\u0169ng nh\u01b0 c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb c\u1ee7a Meta trong vi\u1ec7c \u0111\u1ecbnh h\u00ecnh v\u00e0 qu\u1ea3n l\u00fd n\u1ec1n t\u1ea3ng n\u00e0y.<\/p>\n\n\n\n

Th\u1ed1ng k\u00ea d\u1eef li\u1ec7u social media n\u1ec1n t\u1ea3ng LinkedIn<\/strong><\/h2>\n\n\n\n

Ng\u01b0\u1eddi d\u00f9ng LinkedIn<\/strong><\/h3>\n\n\n\n

D\u1eef li\u1ec7u t\u1eeb t\u00e0i nguy\u00ean qu\u1ea3ng c\u00e1o c\u1ee7a LinkedIn cho th\u1ea5y c\u00f3 kho\u1ea3ng 7,5 tri\u1ec7u “th\u00e0nh vi\u00ean” s\u1eed d\u1ee5ng n\u1ec1n t\u1ea3ng n\u00e0y t\u1ea1i Vi\u1ec7t Nam v\u00e0o \u0111\u1ea7u n\u0103m 2024. Tuy nhi\u00ean, c\u1ea7n l\u01b0u \u00fd r\u1eb1ng c\u00e1c c\u00f4ng c\u1ee5 qu\u1ea3ng c\u00e1o c\u1ee7a LinkedIn th\u01b0\u1eddng c\u00f4ng b\u1ed1 d\u1eef li\u1ec7u v\u1ec1 ph\u1ea1m vi ti\u1ebfp c\u1eadn d\u1ef1a tr\u00ean t\u1ed5ng s\u1ed1 th\u00e0nh vi\u00ean \u0111\u00e3 \u0111\u0103ng k\u00fd, kh\u00f4ng ph\u1ea3n \u00e1nh ch\u00ednh x\u00e1c s\u1ed1 ng\u01b0\u1eddi d\u00f9ng ho\u1ea1t \u0111\u1ed9ng h\u00e0ng th\u00e1ng. Do \u0111\u00f3, kh\u00f4ng th\u1ec3 so s\u00e1nh tr\u1ef1c ti\u1ebfp v\u1edbi s\u1ed1 li\u1ec7u c\u1ee7a c\u00e1c n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i kh\u00e1c.<\/p>\n\n\n\n

Trong \u0111\u00f3, ph\u1ea1m vi ti\u1ebfp c\u1eadn qu\u1ea3ng c\u00e1o t\u1ea1i Vi\u1ec7t Nam t\u01b0\u01a1ng \u0111\u01b0\u01a1ng v\u1edbi 7,6% t\u1ed5ng d\u00e2n s\u1ed1 v\u00e0o \u0111\u1ea7u n\u0103m 2024. \u0110\u1ed1i v\u1edbi ng\u01b0\u1eddi s\u1eed d\u1ee5ng “\u0111\u1ee7 \u0111i\u1ec1u ki\u1ec7n” (tr\u00ean 18 tu\u1ed5i), t\u1ef7 l\u1ec7 n\u00e0y l\u00e0 10,3%.<\/p>\n\n\n\n

Qua ph\u00e2n t\u00edch d\u1eef li\u1ec7u n\u00e0y cho th\u1ea5y tuy LinkedIn c\u00f3 s\u1ed1 l\u01b0\u1ee3ng th\u00e0nh vi\u00ean kh\u00e1 nh\u1ecf so v\u1edbi c\u00e1c n\u1ec1n t\u1ea3ng kh\u00e1c nh\u01b0ng v\u1eabn r\u1ea5t ti\u1ec1m n\u0103ng b\u1edfi ng\u01b0\u1eddi d\u00f9ng \u201cch\u1ea5t l\u01b0\u1ee3ng\u201d v\u00e0 \u201cti\u1ec1m n\u0103ng\u201d, \u0111\u1eb7c bi\u1ec7t trong m\u00f4i tr\u01b0\u1eddng chuy\u00ean nghi\u1ec7p v\u00e0 kinh doanh.<\/p>\n\n\n

\n
\"S\u1ed1
S\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea t\u1eeb n\u1ec1n t\u1ea3ng Linkedln<\/em><\/figcaption><\/figure><\/div>\n\n\n

M\u1ee9c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng ng\u01b0\u1eddi d\u00f9ng LinkedIn t\u1ea1i Vi\u1ec7t Nam<\/strong><\/h3>\n\n\n\n

Ph\u1ea1m vi ti\u1ebfp c\u1eadn qu\u1ea3ng c\u00e1o ti\u1ec1m n\u0103ng c\u1ee7a LinkedIn t\u1ea1i Vi\u1ec7t Nam \u0111\u00e3 t\u0103ng \u0111\u00e1ng k\u1ec3, v\u1edbi 2,3 tri\u1ec7u ng\u01b0\u1eddi m\u1edbi (+44,2%) t\u1eeb \u0111\u1ea7u n\u0103m 2023 \u0111\u1ebfn \u0111\u1ea7u n\u0103m 2024. \u0110i\u1ec1u n\u00e0y cho th\u1ea5y s\u1ef1 t\u0103ng tr\u01b0\u1edfng li\u00ean t\u1ee5c v\u00e0 \u1ed5n \u0111\u1ecbnh trong vi\u1ec7c ti\u1ebfp c\u1eadn kh\u00e1n gi\u1ea3 qu\u1ea3ng c\u00e1o tr\u00ean n\u1ec1n t\u1ea3ng n\u00e0y t\u1ea1i Vi\u1ec7t Nam.<\/p>\n\n\n\n

Th\u1ed1ng k\u00ea d\u1eef li\u1ec7u social media n\u1ec1n t\u1ea3ng X<\/strong><\/h2>\n\n\n\n

Ng\u01b0\u1eddi d\u00f9ng X t\u1ea1i Vi\u1ec7t Nam v\u00e0o n\u0103m 2024<\/strong><\/h3>\n\n\n\n

C\u00e1c s\u1ed1 li\u1ec7u t\u1eeb t\u00e0i nguy\u00ean qu\u1ea3ng c\u00e1o c\u1ee7a X (Twitter) cho th\u1ea5y c\u00f3 kho\u1ea3ng 5,58 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng t\u1ea1i Vi\u1ec7t Nam v\u00e0o \u0111\u1ea7u n\u0103m 2024. Tuy nhi\u00ean, c\u1ea7n l\u01b0u \u00fd r\u1eb1ng con s\u1ed1 n\u00e0y ch\u1ec9 ph\u1ea3n \u00e1nh ph\u1ea1m vi ti\u1ebfp c\u1eadn qu\u1ea3ng c\u00e1o c\u1ee7a X v\u00e0 c\u00f3 th\u1ec3 kh\u00f4ng t\u01b0\u01a1ng \u0111\u01b0\u01a1ng v\u1edbi t\u1ed5ng s\u1ed1 ng\u01b0\u1eddi d\u00f9ng ho\u1ea1t \u0111\u1ed9ng h\u00e0ng th\u00e1ng tr\u00ean n\u1ec1n t\u1ea3ng n\u00e0y.<\/p>\n\n\n\n

\u0110i\u1ec1u \u0111\u00e1ng ch\u00fa \u00fd l\u00e0 X ch\u1ec9 cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng t\u1eeb 13 tu\u1ed5i tr\u1edf l\u00ean, v\u00ec v\u1eady ch\u1ec9 kho\u1ea3ng 7,0% d\u00e2n s\u1ed1 “\u0111\u1ee7 \u0111i\u1ec1u ki\u1ec7n” \u1edf Vi\u1ec7t Nam s\u1eed d\u1ee5ng n\u1ec1n t\u1ea3ng n\u00e0y v\u00e0o n\u0103m 2024.<\/p>\n\n\n

\n
\"S\u1ed1
S\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea t\u1eeb n\u1ec1n t\u1ea3ng X<\/em><\/figcaption><\/figure><\/div>\n\n\n

D\u1eef li\u1ec7u c\u0169ng ch\u1ec9 ra r\u1eb1ng kho\u1ea3ng 36,8% kh\u00e1n gi\u1ea3 qu\u1ea3ng c\u00e1o c\u1ee7a X \u1edf Vi\u1ec7t Nam l\u00e0 n\u1eef, trong khi 63,2% l\u00e0 nam gi\u1edbi. Tuy nhi\u00ean, gi\u1edbi t\u00ednh c\u1ee7a ng\u01b0\u1eddi d\u00f9ng \u0111\u01b0\u1ee3c \u01b0\u1edbc t\u00ednh d\u1ef1a tr\u00ean t\u00edn hi\u1ec7u nh\u01b0 t\u00ean v\u00e0 ho\u1ea1t \u0111\u1ed9ng tr\u00ean n\u1ec1n t\u1ea3ng, kh\u00e1c bi\u1ec7t so v\u1edbi d\u1eef li\u1ec7u t\u1ef1 nh\u1eadp c\u1ee7a ng\u01b0\u1eddi d\u00f9ng nh\u01b0 tr\u00ean Facebook.<\/p>\n\n\n\n

Nh\u01b0 v\u1eady, v\u1edbi ph\u1ea1m vi ti\u1ebfp c\u1eadn qu\u1ea3ng c\u00e1o t\u01b0\u01a1ng \u0111\u01b0\u01a1ng v\u1edbi 7,1% c\u01a1 s\u1edf ng\u01b0\u1eddi d\u00f9ng Internet t\u1ea1i Vi\u1ec7t Nam, Twitter v\u1eabn l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o quan tr\u1ecdng, m\u1eb7c d\u00f9 vi\u1ec7c ph\u00e2n t\u00edch d\u1eef li\u1ec7u c\u1ea7n \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n c\u1ea9n th\u1eadn do nh\u1eefng xu h\u01b0\u1edbng \u0111\u1eb7c bi\u1ec7t v\u00e0 s\u1ef1 suy \u0111o\u00e1n v\u1ec1 gi\u1edbi t\u00ednh t\u1eeb X.<\/p>\n\n\n\n

M\u1ee9c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng ng\u01b0\u1eddi d\u00f9ng X t\u1ea1i Vi\u1ec7t Nam<\/strong><\/h3>\n\n\n\n

D\u1eef li\u1ec7u t\u1eeb c\u00f4ng c\u1ee5 qu\u1ea3ng c\u00e1o c\u1ee7a X (Twitter) cho th\u1ea5y s\u1ef1 m\u1edf r\u1ed9ng ph\u1ea1m vi ti\u1ebfp c\u1eadn qu\u1ea3ng c\u00e1o ti\u1ec1m n\u0103ng t\u1ea1i Vi\u1ec7t Nam, v\u1edbi vi\u1ec7c thu h\u00fat 1,5 tri\u1ec7u ng\u01b0\u1eddi m\u1edbi (+36,2%) t\u1eeb \u0111\u1ea7u n\u0103m 2023 \u0111\u1ebfn \u0111\u1ea7u n\u0103m 2024. \u0110i\u1ec1u n\u00e0y th\u1ec3 hi\u1ec7n s\u1ef1 ph\u00e1t tri\u1ec3n v\u00e0 s\u1ee9c h\u00fat ng\u00e0y c\u00e0ng gia t\u0103ng c\u1ee7a n\u1ec1n t\u1ea3ng n\u00e0y \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng t\u1ea1i Vi\u1ec7t Nam.<\/p>\n\n\n\n

Tuy nhi\u00ean, s\u1ed1 li\u1ec7u trong c\u00f9ng th\u1eddi k\u1ef3 c\u0169ng ghi nh\u1eadn m\u1ed9t s\u1ef1 gi\u1ea3m nh\u1eb9 v\u1edbi 316 ngh\u00ecn ng\u01b0\u1eddi (-5,4%) ti\u1ebfp c\u1eadn th\u00f4ng qua qu\u1ea3ng c\u00e1o tr\u00ean X t\u1ea1i Vi\u1ec7t Nam. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 ph\u1ea3n \u00e1nh s\u1ef1 bi\u1ebfn \u0111\u1ed9ng trong h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi d\u00f9ng ho\u1eb7c c\u1ea1nh tranh ng\u00e0y c\u00e0ng kh\u1ed1c li\u1ec7t tr\u00ean th\u1ecb tr\u01b0\u1eddng qu\u1ea3ng c\u00e1o s\u1ed1.<\/p>\n\n\n\n

T\u1ea1m k\u1ebft<\/strong><\/h2>\n\n\n\n

B\u1eb1ng vi\u1ec7c \u0111\u00e0o s\u00e2u th\u1ed1ng k\u00ea d\u1eef li\u1ec7u social media, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng hi\u1ec7u qu\u1ea3 v\u00e0 x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 ch\u1eb7t ch\u1ebd v\u1edbi kh\u00e1ch h\u00e0ng. S\u1ef1 s\u00e1ng t\u1ea1o v\u00e0 \u0111\u1ed5i m\u1edbi s\u1ebd ti\u1ebfp t\u1ee5c \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c thu h\u00fat s\u1ef1 ch\u00fa \u00fd tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i, v\u00e0 vi\u1ec7c hi\u1ec3u r\u00f5 ng\u1eef c\u1ea3nh v\u00e0 nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi d\u00f9ng s\u1ebd gi\u00fap c\u00e1c th\u01b0\u01a1ng hi\u1ec7u d\u1eabn \u0111\u1ea7u trong cu\u1ed9c \u0111ua n\u00e0y.<\/p>\n\n\n\n

Xem th\u00eam: <\/strong>3 xu h\u01b0\u1edbng Social Media tr\u1ecdng \u0111i\u1ec3m b\u00f9ng n\u1ed5 n\u0103m 2024<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

S\u1ef1 ph\u00e1t tri\u1ec3n nhanh ch\u00f3ng c\u1ee7a m\u1ea1ng x\u00e3 h\u1ed9i ng\u00e0y nay t\u1ea1o nhi\u1ec1u c\u01a1 h\u1ed9i v\u00e0 th\u00e1ch th\u1ee9c m\u1edbi cho c\u00e1c doanh nghi\u1ec7p. \u0110\u00f2i h\u1ecfi… Read More »Th\u1ed1ng k\u00ea d\u1eef li\u1ec7u social media v\u00e0 xu h\u01b0\u1edbng qu\u1ea3ng c\u00e1o n\u0103m 2024\u00a0<\/span><\/a><\/p>\n","protected":false},"author":19,"featured_media":10876,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[22,56],"tags":[44,31,39,34,38,41,33,36,37,27],"class_list":["post-10764","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc","category-kien-thuc-marketing","tag-affiliate-marketing","tag-affiliate-marketing-cho-nguoi-moi","tag-cach-lam-affiliate","tag-chia-se-kinh-nghiem","tag-chien-dich-tiep-thi-lien-ket","tag-chuong-trinh-affiliate-marketing","tag-kinh-nghiem-lam-affiliate","tag-lam-affiliate-marketing","tag-lam-tiep-thi-lien-ket","tag-tiep-thi-lien-ket"],"_links":{"self":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/10764"}],"collection":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/comments?post=10764"}],"version-history":[{"count":1,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/10764\/revisions"}],"predecessor-version":[{"id":10771,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/posts\/10764\/revisions\/10771"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/media\/10876"}],"wp:attachment":[{"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/media?parent=10764"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/categories?post=10764"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rentracks.com.vn\/en\/wp-json\/wp\/v2\/tags?post=10764"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}